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Organizer
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\n\"Deconstructing\n\n
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\nCurated OER\n
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\nDeconstructing an Advertisement \n

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\nBring in a stack of magazines and distribute this advertisement analysis worksheet to your emerging analysts. As your class members ponder an ad, they answer a series of questions to help them perform a complete analysis. They consider...\n
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Unit Plan
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\n\"Identifying\n\n
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\nHave Fun Teaching\n
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\nIdentifying Author's Purpose\n

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\n\nFor Teachers\n\n3rd - 8th\n\nStandards\n
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\nThe multi-lesson, 47-page packet contains everything you need to ensure kids can recognize the clues provided to identify the type of text, the intended audience, and the author's purpose in writing the passage.\n
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Activity
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\n\"Pearl\n\n
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\nFranklin D. Roosevelt Presidential Library & Museum\n
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\nPearl Harbor Activity #4: Who is the Audience?\n

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\n\nFor Teachers\n\n6th - 12th\n
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\nYoung historians use the prompts on a worksheet to analyze President Roosevelt's \"Day of Infamy\" speech. They identify the intended audience for the speech, the devices FDR used to persuade his audience, the responses promoted, and the...\n
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Lesson Plan
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\n\"Writing\n\n
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\nCurated OER\n
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\nWriting a Friendly Letter\n

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\n\nFor Teachers\n\n2nd - 4th\n
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\nElementary schoolers write a friendly letter. In this letter writing lesson interrogative and declarative sentences in their friendly letter. The learners write to an intended audience.\n
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Printables
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\n\"Presentation\n\n
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\nBuck Institute for Edcuation\n
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\nPresentation Plan\n

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\n\nFor Teachers\n\n6th - 12th\n
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\nBehind a successful presentation is a solid plan. Whether class groups are involved in project-based learning or individuals are crafting a personal presentation, ask participants to identify their subject, the intended audience,...\n
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Lesson Plan
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\n\"Patriots\n\n
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\nRoy Rosenzweig Center for History and New Media\n
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\nPatriots or Traitors - Point of View in the War for Independence\n

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\n\nFor Teachers\n\n9th - 12th\n\nStandards\n
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\nPatriots or traitors? Class members analyze images that present widely differing views of the Boston Tea Party, identifying the point of view of the image, the propaganda devices used, and the intended audience.\n
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Lesson Plan
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\n\"Virginia\n\n
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\nAmerican Evolution\n
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\nVirginia Runaway Slave Ads\n

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\n\nFor Students\n\n11th - 12th\n\nStandards\n
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\nWhat does an ad reveal about a culture, or about the values of its intended audience? Class members examine a series of runaway slave ads—one of which was written by Thomas Jefferson—and consider what these primary source documents...\n
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Lesson Plan
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\n\"Grade\n\n
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\nEngageNY\n
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\nGrade 12 ELA Module 1: Unit 1, Lesson 2\n

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\n\nFor Teachers\n\n12th\n\nStandards\n
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\nAfter discussing the narrative structure, intended audience, and purpose of Chapter 1 of The Autobiography of Malcolm X, class members draft their statement of purpose for a Common College Application prompt that distinguishes them from...\n
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Lesson Plan
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\n\"An\n\n
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\nCurated OER\n
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\nAn Honest Cigarette Ad?\n

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\n\nFor Teachers\n\nK - 8th\n
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\nLearners recognize the intended audience for a certain advertisement They recognize advertising techniques aimed at the intended audience and create their own advertisements about the truth of cigarette smoking. Students begin to see...\n
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Lesson Plan
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\n\"Campaign\n\n
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\nCurated OER\n
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\nCampaign Songs as Propaganda:Free Trade vs. Protectionism - In Whose Interest?\n

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\n\nFor Teachers\n\n9th - 12th\n
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\nLearners analyze campaign messages about tariffs in a 19th-century campaign song. They read and discuss the lyrics, complete an analysis worksheet, and identify the intended audience of the song's message.\n
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Lesson Plan
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\n\"Tobacco\n\n
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\nCurated OER\n
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\nTobacco\n

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\n\nFor Teachers\n\n5th - 8th\n
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\nStudents write paragraphs about the message of an advertisement ad they see in magazines and their intended audience. In this advertisements lesson plan, students look at tobacco, clothing, hair products, and more.\n
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Lesson Plan
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\n\"Argument\n\n
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\nK20 LEARN\n
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\nArgument Is Everywhere: Introduction to Argument\n

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\n\nFor Teachers\n\n11th - 12th\n\nStandards\n
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\nC.E.R = Claim + Evidence + Reasoning. That's the framework behind building a solid piece of argument writing. Introduce young writers to this format with an engaging lesson that uses YouTube videos and a PowerPoint to illustrate the...\n
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Instructional Video3:09
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\n\"London\n\n
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\nBritish Council\n
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\nLondon 2: A Penny for the Yard\n

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\n\nFor Students\n\n9th - 12th\n\nStandards\n
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\nShakespeare's Globe stands out as one of the greatest theaters in history. A video and tasks from the  compares the original performance space to its current recreation in London. Activities focus on key vocabulary words related to...\n
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Lesson Plan
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\n\"Broadcast\n\n
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\nBroadcast News\n

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\n\nFor Teachers\n\n7th - 12th\n\nStandards\n
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\nJust because a story is on the news doesn't mean it's being presented fairly. Analyze news broadcasts with a lesson focused on evaluating television journalism. At home, kids watch a news show and note the stories presented, including...\n
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Lesson Plan
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\n\"Reading\n\n
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\nCurated OER\n
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\nReading Non-Fiction Sentences \n

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\n\nFor Teachers\n\n4th - 5th\n
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\nStudents identify differences in types of sentences. In this sentence structure lesson, students discuss the different ways sentences are written according to their intended audience. Students create different types sentences...\n
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Instructional Video6:53
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\n\"Changing\n\n
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\nCorbett Maths\n
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\nChanging the Subject\n

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\n\nFor Students\n\n6th - 9th\n\nStandards\n
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\nIn some situations, it's just polite to change the subject. A short YouTube video describes how to solve literal equations for a specific variable, sometimes referred to as changing the subject in British classrooms. Young mathematicians...\n
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Lesson Plan
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\n\"Audience\n\n
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\nCurated OER\n
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\nAudience Influence\n

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\n\nFor Teachers\n\n4th - 12th\n
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\nYoung scholars examine the media product and decide who the intended audience is. they invent a new audience profile and discuss ways the media image might be changed to suit this new audience. They may consider the language, images,...\n
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Lesson Plan
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\n\"Campaign\n\n
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\nCurated OER\n
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\nCampaign Songs as Propaganda\n

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\n\nFor Teachers\n\n10th - 11th\n
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\nStudent analyze campaign messages about tariffs in a nineteenth-century campaign song. They identify the intended audience of the message. They discuss strategies for courting the other political party's bloc.\n
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Lesson Plan
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\n\"Persuasive\n\n
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\nCurated OER\n
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\nPersuasive Writing\n

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\n\nFor Teachers\n\n4th - 5th\n
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\nFourth and fifth graders try their hand at persuasive writing. They listen to well-written persuasive articles so they can get a sense of what good persuasive writing is. Then, they brainstorm topics they'd like to write about and are...\n
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Lesson Plan
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\n\"Discovering\n\n
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\nCurated OER\n
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\nDiscovering Japan Through Cooperative Research\n

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\n\nFor Teachers\n\n4th - 6th\n\nStandards\n
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\nSearch a variety of sources to create a multimedia or book project about Japan. Learners use the independent investigation method to plan and conduct research about Japan. They use the information they discover to create a computer book...\n
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\n\"“War\n\n
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\nNational History Day\n
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\n“War Is Hell. We Know it Now.” American Soldiers in the Meuse-Argonne Offensive\n

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\n\nFor Teachers\n\n6th - 8th\n\nStandards\n
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\nUnderstanding the soldier's experiences during World War I sometimes takes a newscast. Learners see the importance of understanding multiple points of view with a newscast project surrounding the Meuse-Argonne Offensive. Compare and...\n
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Lesson Plan
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\n\"Propaganda\n\n
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\nNational History Day\n
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\nPropaganda Posters of World War I: Analyzing the Methods Behind the Images\n

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\n\nFor Teachers\n\n9th - 12th\n\nStandards\n
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\nThe power of a picture. During the events surrounding World War I, propaganda posters were widely distributed in American society to sway the emotions of its citizens. By analyzing World War I propaganda posters in the first installment...\n
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Lesson Plan
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\n\"Creating\n\n
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\nDream of a Nation\n
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\nCreating Awareness through Action Oriented Writing and Research\n

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\n\nFor Teachers\n\n8th\n\nStandards\n
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\nMiddle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth...\n
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Lesson Plan
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\n\"Walter\n\n
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\nCurated OER\n
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\nWalter Reed's Yellow Fever Studies\n

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\n\nFor Teachers\n\n6th - 12th\n
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\nMiddle schoolers and high schoolers examine the ethics of using human test subjects in scientific research. They do a simulation which focuses on yellow fever and how human subjects were used to develop a treatment/cure for the disease...\n
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