Marketing Teacher Resources
Find Marketing educational ideas and activities
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Mega-Mergers and Cross Marketing
Students tudents examine the influence and power of media mergers by studying the Space Jam cross-marketing phenomenon. The lesson begins with a discussion about the film Space Jam, with students responding to an article by Naomi Klein about the movie.
8th - 10th Visual & Performing Arts 13 Views 23 Downloads
Exploring "My Market"
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project. They brainstorm a list of marketing careers and compare them to careers in business or administration.
9th - 12th 21st Century Skills 21 Views 38 Downloads
The Market Economy
From consumers and producers to profits and incentives, offer your learners an overview of the market economy and the concept of supply and demand. Here you will find reading materials that cover several fundamental terms of economics, as well as information on six primary traits of a market economy (i.
6th - 12th Social Studies & History 47 Views 41 Downloads CCSS: Designed
Saturday Market by Patricia Grossman
Readers make personal connections to Saturday Market by Patricia Grossman and answer comprehension questions while reading the book. Comparing and contrasting the different characters in a Venn diagram leads to a kinesthetic activity involving point of view.
3rd - 4th Language Arts 7 Views 197 Downloads
The Anatomy of Cool
Young scholars explore differences between superficial and real "coolness," how marketers use cool to sell products, and how their own attitudes and perceptions are affected by media messages that reinforce specific messages about what coolness is.
4th - 7th Language Arts 15 Views 12 Downloads
Why Do Gasoline Prices React to Things That Have Not Happened?
Students investigate how the price of gas is determined. In this economics lesson, students analyze supply and demand and seasonal demand, create tables and graphs and reflect on consumer expectations.
9th - 12th Social Studies & History 12 Views 65 Downloads
The Popcorn Package
Students work in teams to develop, design, package and market a popcorn snack product. They research popcorn products and the target market, design logos and graphics for packaging and develop a marketing plan to present to the class.
9th - 12th Social Studies & History 18 Views 82 Downloads
Allowing Students to Explore Simple Physics and Marketing in English Class
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly watered-down, version of these terms and scientific principles.
9th Language Arts 30 Views 74 Downloads CCSS: Adaptable
Food Product Packaging: Marketing & the Nutrition Facts Label
How can you choose healthier foods by reading the nutritional labels? Your class will discover how companies market food items to make them enticing and how to check the food labels of those items to see if they are healthy. They listen to a lecture and then work in small groups to practice finding nutritional information on the side of a cereal box.
4th - 6th Health 57 Views 282 Downloads
Marketing a Child Care Service
Students explore the concepts of marketing (product, promotion, price, place) through the process of promoting themselves as child care providers. They explain the four P's of Marketing and how they are used in business and in society. They interview potential customers to find out what they desire in a babysitter.
10th - 12th 21st Century Skills 5 Views 15 Downloads
Turn your classroom into a farmers' market! Reading Applesauce Season by Eden Ross Lipson or Monica Wellington’s Apple Farmer Annie, launches this investigation of apples, farmers' markets, and the people selling products.
K - 2nd Language Arts 21 Views 112 Downloads CCSS: Designed
The Federal Reserve and Monetary Policy
How does the Fed manipulate the money supply in the United States? After reading a comic book on monetary policy and answering guided questions, your class members will take part in an interactive online simulation in which they will discover how altering the federal funds rate affects unemployment and inflation.
9th - 12th Social Studies & History 23 Views 18 Downloads CCSS: Adaptable
What's Your Angle? (Business Marketing)
Use model based inquiry to help your students understand the concepts behind marketing, advertisements, and competition in the consumer market. They will come up with a product they want to sell, use the Internet to answer questions about marketing, think about what influences their customers' behavior, then create an ad for their product.
3rd - 8th Social Studies & History 19 Views 114 Downloads
Lesson 3: Marketing of Pop Music
Pop music and marketing are thrown into the mix to make a fun and engaging lesson. Learners listen to several pop songs and discuss the differences in musical style. They then get into groups and work together to decide how they are going to market each song.
7th - 12th Visual & Performing Arts 52 Views 76 Downloads
Market failure and the effects it has in terms of social benefit is the focus of this eight-page packet. Perfect for homework, this set of excellent worksheets provides several scenarios and graphs that show positive and negative externality, demand curve, and social equilibrium in relation to a market failure.
12th - Higher Ed Social Studies & History 12 Views 33 Downloads
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers. Afterward, writers analyze the techniques they used and agree or disagree with some statements listed.
8th - 12th Language Arts 33 Views 73 Downloads
An Economic SIM-ulus Package
Students examine economic policy. In this Economics lesson, students learn about the structure of the Federal Reserve System and the functioning of the Federal Open Market Committee. The four-lesson unit consists of simulations and internet research designed to have students take on the roles of participants in a FOMC meeting.
10th - 12th Social Studies & History 17 Views 64 Downloads