Slogan Teacher Resources

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Middle schoolers discuss how writers use various techniques to persuade an audience and examine examples used in the media. They interpret their thoughts and feelings about pictures, symbols and slogans and create an advertisement using the techniques.
In this ESL commercial slogan worksheet, students match a set of slogans to their corresponding pictures. A link to audio and HTML code is given.
Students analyze persuasive documents to identify the persuasive techniques and target audiences. In this persuasive documents instructional activity, students identify emotional appeals in advertisements and slogans and how the appeals correlate with Maslow's "Hierarchy of Needs". Students create their own persuasive document that addresses the real-life situation as a canned food drive or tutoring program.
Students discuss the Census 2000 slogan, "This is Your Future. Don't Leave It Blank." They design billboards for the slogan. They discover the role of the census in community planning and congressional representation.
Students create a slogan. For this heroes lesson, students identify traits from hero stories that match traits of real life heroes. They discuss what lessons they can learn from heroes about courage and come up with a one line slogan that communicates what they've learned.
Students play a trivia game to learn more about the Chicago public transportation system. In this transportation lesson plan, students also create an "L" car, and write advertising slogans for Chicago's elevated trains.
In this reading and writing project instructional activity, students create a catchy slogan to bring attention to a serious illness as they think about slogans, research ideas, define their message, write their slogan, and present their work.
In this government creation worksheet, young scholars work in groups to create a government and country creation project. Students create a flag, slogan, seal, anthem, educational system, langauge, constitution, government, customs, map and transportation activity, occupations and currency for their country.
Students discover relationships between advertisement and persuasive techniques.  In this literacy and consumer education lesson plan, students select magazine or newspaper advertisements that use symbols, pictures, and slogans to persuade consumers to buy their product. Students sort ads and discuss various persuasive techniques being used, then create their own advertisement based on information shared.
Getting kids thinking about climate change now, will hopefully push them into action when they become adults. Young environmentalists discuss the evidence and causes of climate change seen in the state of California. They brainstorm ways people can change or reduce the effects of climate change through environmental action. They each make a series of slogans based on their findings to encourage everybody to pitch in for the sake of the environment. The slogans are drawn or written onto stickers to be placed on bikes, cars, desks, or waterbottles.

New Review Election Report

If it is an election year and you're teaching American government, then you'll definitely want to take a look at this project. Class members will research a chosen candidate and create a profile for him/her, then collect and analyze newspaper articles, create a slogan, and conduct polling outside of school to get an understanding of how many people will be heading to the polls come election day. 
Third graders explore entertainment and promotion as forms of media.  In this improvisation lesson, 3rd graders examine different types of media text and role play various experiences and responses to topics such as: creation of a scene and social roles. 
In this English learning exercise, students complete a variety of exercises involving news generated about the soft drink Coke. Students read an article, work on 6 warm-ups and answer 8 statements as true or false. Students match up 10 synonyms stated in the article and 10 phrases. Students interact with listening, discussion and speaking assignments.
Learners understand that writers utilize various techniques to persuade an audience. They develop an awareness of how the media works to persuade them as the consumer. They create a visual representation of various feelings and emotions to infer what the advertiser could be selling the consumer.
Middle schoolers create a storyboard for an advertisement. In this advertisement lesson, students view different advertisement techniques and how to storyboard before they create an advertisement storyboard for a product.
What are tobacco companies doing to appeal to people to get them to purchase tobacco products? This lesson takes a look at tobacco advertising. The tobacco companies spend millions and millions of dollars on advertising to get people to start smoking and to continue smoking. Put your class in small groups and have them take a look at tobacco ads and analyze their messages. 
To better understand entrepreneurship, learners examine the goals and mission statements in actual business plans, then outline a mission/vision statement for their own company. They develop objectives for the first three months of their business' operation.
In this Earth Day worksheet, students fill in the blanks to sentences, match words to definitions, and make slogans for pictures about reducing, reusing, and recycling. Students complete 3 activities.
Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited to the premier viewing.
Gets artsy during your westward movement unit, studying values and symbols of the pioneers through a t-shirt design group activity. After prior research on Manifest Destiny and the settler experience, groups create t-shirts the pioneers may have bought in the 1840's. There are some guiding questions you may want to print onto a template for groups to fill out. Once finished, the designs are hung on display and learners categorize them by theme into a laundry basket.

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