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Courses:: 124.23. International Marketing (One-Half to One Credit).
Knowledge/Skills:
The student knows major types of marketing strategies and explains a firm's rationale for its international operations' business structure.
The student knows the relationship of business and society.
The student knows international marketing strategies.
The student knows the concepts of market and market identification and their importance in international marketing.
The student applies math concepts in international marketing.
The student knows how to use self-development techniques and interpersonal skills to accomplish international marketing objectives.
The student knows the cultural differences among countries.
The student knows the importance of emerging trends and technologies in international marketing.
The student knows the impact and value of cultural diversity.
The student knows that international marketing begins with a working knowledge of economic concepts.
The student knows reasons for the tremendous growth in and importance of international trade and investments.
The student knows the different production strategies used in international operations.
The student knows that various countries' policies affect the movement of goods and services in international marketing.
The student knows the principal functions of international and United States governmental agencies responsible for promoting international commerce and stability.
The student knows the international monetary exchange system and explains effects of currency exchange fluctuations on international trade.
The student knows international pricing strategies.
The student knows the importance of adapting products (such as goods, services, and ideas) to various international markets.
The student knows the challenges involved when developing promotional strategies for international markets.
The student knows the importance of international sourcing when making purchasing decisions.
The student knows the various risks involved in international business.
The student knows that in international marketing the selling process varies.
The student knows the relationship of business and society.
The student knows international marketing strategies.
The student knows the concepts of market and market identification and their importance in international marketing.
The student applies math concepts in international marketing.
The student knows how to use self-development techniques and interpersonal skills to accomplish international marketing objectives.
The student knows the cultural differences among countries.
The student knows the importance of emerging trends and technologies in international marketing.
The student knows the impact and value of cultural diversity.
The student knows that international marketing begins with a working knowledge of economic concepts.
The student knows reasons for the tremendous growth in and importance of international trade and investments.
The student knows the different production strategies used in international operations.
The student knows that various countries' policies affect the movement of goods and services in international marketing.
The student knows the principal functions of international and United States governmental agencies responsible for promoting international commerce and stability.
The student knows the international monetary exchange system and explains effects of currency exchange fluctuations on international trade.
The student knows international pricing strategies.
The student knows the importance of adapting products (such as goods, services, and ideas) to various international markets.
The student knows the challenges involved when developing promotional strategies for international markets.
The student knows the importance of international sourcing when making purchasing decisions.
The student knows the various risks involved in international business.
The student knows that in international marketing the selling process varies.