{"page":"<link rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-572d6a42.css\" />\n<link rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-f4d0de30.css\" media=\"all\" />\n<div data-title='An Introduction to W. Kim Chan and Renee Mauborgne’s Blue Ocean Strategy - A Macat Business Analysis' data-url='/boclips/videos/5c54da81d8eafeecae226825' data-video-url='/boclips/videos/5c54da81d8eafeecae226825' id='bo_player_modal'>\n<div class='boclips-resource-page modal-dialog panel-container'>\n<div class='react-notifications-root'></div>\n<div class='rp-header'>\n<div class='rp-type'>\n<i aria-hidden='true' class='fai fa-regular fa-circle-play'></i>\nVideo\n</div>\n<h1 class='rp-title' id='video-title'>\nAn Introduction to W. Kim Chan and Renee Mauborgne’s Blue Ocean Strategy - A Macat Business Analysis\n</h1>\n<div class='rp-actions'>\n<div class='mr-1'>\n<a class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"><span><span>Get Free Access</span><span class=\"\"> for 10 Days</span><span>!</span></span></a>\n</div>\n</div>\n</div>\n<div class='rp-body'>\n<div class='rp-info'>\n<div aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'>&times;</div>\n<i aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'></i>\n<i aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'></i>\n<div class='rp-rating'>\n<span class='resource-pool'>\n<span class='pool-label'>Publisher:</span>\n<span class='pool-name'>\n<span class='text'><a data-publisher-id=\"30357713\" href=\"/search?publisher_ids%5B%5D=30357713\">Macat</a></span>\n</span>\n</span>\n</div>\n<div class='rp-description'>\n<span class='short-description'>How can businesses make sure they stay profitable in the face of increasing competition? By creating uncontested markets in which they can flourish. Watch Macat’s short video for a great introduction to W. Chan Kim and Renée Mauborgne’s...</span>\n<span class='full-description hide'>How can businesses make sure they stay profitable in the face of increasing competition? By creating uncontested markets in which they can flourish. Watch Macat’s short video for a great introduction to W. Chan Kim and Renée Mauborgne’s Blue Ocean Strategy, one of the most important business books ever written. Macat’s videos give you an overview of the ideas you should know, explained in a way that helps you think smarter. Through exploration of the humanities, we learn how to think critically and creatively, to reason, and to ask the right questions. Critical thinking is about to become one of the most in-demand set of skills in the global jobs market.* Are you ready? Learn to plan more efficiently, tackle risks or problems more effectively, and make quicker, more informed and more creative decisions with Macat’s suite of resources designed to develop this essential set of skills. Our experts have already compiled the 180 books you feel you should know—but will never have time to read—and explained them in a way that helps you think smarter. Dip in and learn in 3 minutes or 10 minutes a day, or dive in for 3 hours, wherever you are on whatever device you have. Get your journey started into the great books for free: www.macat.com Get a report on your critical thinking skills at no cost: www.macat.com/ct-study Find out more about critical thinking: www.macat.com/blog/what-is-critical-thinking *Source: WEF report Jan 2016 – “The Future of Jobs report”</span>\n</div>\n<div class='action-container flex justify-between'>\n<button aria-expanded='false' aria-label='Read more description' class='rp-full-description' type='button'>\n<i class='fai fa-solid fa-align-left'></i>\n<span id='read_more'>Read More</span>\n</button>\n<div class='rp-report'>\n</div>\n</div>\n<div aria-labelledby='resource-details-heading' class='rp-info-section'>\n<h2 class='title' id='resource-details-heading'>Resource Details</h2>\n<div class='rp-resource-details clearfix'>\n<div class='detail'>\n<dl>\n<dt>Curator Rating</dt>\n<dd><span class=\"star-rating\" aria-label=\"4.0 out of 5 stars\" role=\"img\"><i class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"></i><i class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"></i><i class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"></i><i class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"></i><i class=\"fa-regular fa-star text-action\" aria-hidden=\"true\"></i></span></dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt class=\"educator-rating-title\">Educator Rating</dt><dd><div class=\"educator-rating-details\" data-path=\"/educator_ratings/rrp_data?resourceable_id=100769&amp;resourceable_type=Boclips%3A%3AVideoMetadata\"><span class=\"not-yet-rated\">Not yet Rated</span></div></dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Grade</dt><dd title=\"Grade\">9th - 11th</dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Subjects</dt><dd><span><a href=\"/search?grade_ids%5B%5D=255&amp;grade_ids%5B%5D=256&amp;grade_ids%5B%5D=257&amp;search_tab_id=1&amp;subject_ids%5B%5D=1216220\">All Subjects</a></span></dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Media Type</dt><dd><span><a href=\"/search?grade_ids%5B%5D=255&amp;grade_ids%5B%5D=256&amp;grade_ids%5B%5D=257&amp;search_tab_id=2&amp;type_ids%5B%5D=4543647\">Instructional Videos</a></span></dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Source:</dt>\n<dd></dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Date</dt>\n<dd>2019</dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<i aria-hidden='true' class='fai fa-solid fa-language'></i>\n\n</dl>\n</div>\n<div class='detail'>\n<dl>\n<dt>Audiences</dt><dd><span><a href=\"/search?audience_ids%5B%5D=371079&amp;grade_ids%5B%5D=255&amp;grade_ids%5B%5D=256&amp;grade_ids%5B%5D=257&amp;search_tab_id=1\">For Teacher Use</a></span></dd><dd class=\"text-muted\"><i class=\"fa-solid fa-lock mr5\"></i>2 more...</dd>\n</dl>\n</div>\n<div class='detail'>\n<dl>\n\n</dl>\n</div>\n</div>\n</div>\n<div aria-labelledby='educator-ratings-heading' class='rp-info-section'>\n<h2 class='title sr-only' id='educator-ratings-heading'>Educator Ratings</h2>\n<div id=\"educator-ratings-root\"></div><div id=\"all-educator-ratings-root\"></div><div id=\"educator-rating-form-root\"></div>\n</div>\n</div>\n<div class='rp-resource'>\n<div aria-label='Show resource details' class='rp-show-info' role='button' tabindex='0'>\n<i class='fai fa-solid fa-align-left'></i>\nShow resource details\n</div>\n<div aria-label='Video player' class='player' id='player-wrapper' role='region'>\n<div class='relative container mx-auto' id='lp-boclips-visitor-thumbnail'>\n<a class=\"block\" data-html=\"true\" data-placement=\"bottom\" data-trigger=\"click\" data-content=\"<div class=&quot;text-center py-2&quot;><a class=&quot;bold&quot; href=&quot;/auth/users/sign_in&quot;>Sign in</a> or <a class=&quot;bold text-danger&quot; data-posthog-event=&quot;Signup: LP Signup Activity&quot; data-posthog-location=&quot;body_link_boclips&quot; data-remote=&quot;true&quot; href=&quot;/subscription/new&quot;>Join Now</a></div>\" data-title=\"Get Full Access\" data-container=\"body\" rel=\"popover\" tabindex=\"0\" aria-label=\"Play video: An Introduction to W. 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