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\nThe Science of Online Advertising: How Your Preferences Are Tracked\n

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\nDiscover how online advertising is tailored to individual preferences through sophisticated tracking technologies. Learn about the use of cookies, which gather data about your browsing habits to serve targeted ads. Explore the...\nDiscover how online advertising is tailored to individual preferences through sophisticated tracking technologies. Learn about the use of cookies, which gather data about your browsing habits to serve targeted ads. Explore the implications of advanced software that analyzes content from your emails and even facial expressions to predict your buying behaviors. This exploration reveals how advertisers harness technology to predict and influence consumer decisions, making online shopping experiences increasingly personalized.

Did You Know episode 18, part 1\n
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Resource Details

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Curator Rating
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Educator Rating
Not yet Rated
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Media Length
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7:21
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Grade
6th - Higher Ed
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Subjects
Career & Technical Education
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Media Type
Instructional Videos
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Source:
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\nTV Only\n\n
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Date
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2024
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Language
English
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Audiences
For Teacher Use
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Usage Permissions
Fine Print: Educational Use
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Additional Materials

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Concepts

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time, shopping, mail, london, data
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Additional Tags

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online advertising, consumer tracking, data privacy, behavioral analysis, lawn mower, site, pages, information, advertisements, activity, tastes, virginie, internet, advertisers, click, propose, browse, knowledge, cookie, moment, spyware, sites, stored, present, graph, incredible, content, send, write
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Classroom Considerations

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Best For: Explaining a topic
Video is ad-free
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Educator Ratings

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\n\" data-title=\"Get Full Access\" data-container=\"body\" rel=\"popover\" tabindex=\"0\" aria-label=\"Play video: The Science of Online Advertising: How Your Preferences Are Tracked\" href=\"/subscription/new\">\"The\n\n
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