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\n\"KidsHealth\n\n
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\nLesson Planet Curated\n
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\nKidsHealth in the Classroom: Health Problems Series Grades 9-12\n

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\n\nFor Teachers\n\n9th - 12th\n\nStandards\n
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\nThe KidsHealth in the Classroom: Health Problems Series for high schoolers is divided into 18 lessons that examine alcohol, tobacco, and other drugs; emotional and behavioral health; infectious diseases; and conditions such as diabetes,...\n
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\n\"Gender\n\n
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\nMedia Smarts\n
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\nGender Messages in Alcohol Advertising\n

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\n\nFor Teachers\n\n7th - 10th\n
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\nMake your students critical consumers of media, and foster an awareness of how culture is reflected and shaped by media. This resource covers how alcohol advertising presents and promotes gender stereotypes. After a discussion on...\n
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\n\"Who's\n\n
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\nMedia Smarts\n
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\nWho's on First? Alcohol Advertising and Sports\n

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\n\nFor Teachers\n\n6th - 8th\n
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\nStudents examine how alcohol companies use sponsorship of sports to promote their products. They complete a survey, analyze the results, and research the sports sponsorship portfolios of five beer companies.\n
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\n\""He\n\n
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\nCurated OER\n
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\n\"He Shoots, He Scores\": Alcohol Advertising and Sports\n

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\n\nFor Teachers\n\n4th - 6th\n
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\nStudents explore the ways that companies use sporting events to sell products. They show and tell to share what they love about sports. They discuss how advertisers, particulary alcohol advertisers, feature sports figures.\n
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\n\"Full\n\n
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\nCurated OER\n
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\nFull Circle Advertising: A Look at Teen Alcohol Use and Fetal Alcohol Syndrome\n

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\n\nFor Teachers\n\n9th - 12th\n
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\nHigh schoolers analyze ads and learn about the effects of alcohol. Note that the PowerPoint mentioned in the procedure is not included, so you will need to prepare your own presentation. After the lecture, segue into fetal alcohol...\n
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\n\"Alcohol:\n\n
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\nNemours KidsHealth\n
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\nAlcohol: Grades 9-12\n

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\n\nFor Teachers\n\n9th - 12th\n\nStandards\n
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\nTwo activities ask high schoolers to consider the role of alcohol culture in their lives. First, groups analyze the types of appeals used in newspaper ads for alcoholic drinks and compare those images with what they have observed....\n
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\n\"Kids,\n\n
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\nMedia Smarts\n
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\nKids, Alcohol and Advertising: Young Drinkers\n

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\n\nFor Teachers\n\n4th - 8th\n
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\nStudents explore reasons the alcohol industry needs replacement (new) drinkers and how it exploits the needs and desires of young people in order to foster brand loyalty.\n
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\n\"Kids,\n\n
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\nKids, Alcohol and Advertising - Interpreting Media Messages\n

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\n\nFor Teachers\n\n4th - 8th\n
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\nYoung scholars investigate the importance of branding and messaging, especially as they relate to party products like alcohol.\n
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\n\"Ad\n\n
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\nCurated OER\n
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\nAd Hangover?\n

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\n\nFor Students\n\n7th - 12th\n
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\nIn this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.\n
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\n\"Alcohol\n\n
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\nCurated OER\n
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\nAlcohol Myths\n

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\n\nFor Teachers\n\n7th - 9th\n
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\nStudents explore messages about alcohol that are promoted, the consequences of drinking, and the alcohol industry's motivation in promoting drinking.\n
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\n\"Kids,\n\n
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\nMedia Smarts\n
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\nKids, Alcohol and Advertising - Messages about Drinking\n

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\n\nFor Teachers\n\n4th - 8th\n
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\nStudents examine different groups in our society that deliver messages to the public about drinking and consider the influence of each of these groups on the attitudes and perceptions of young people.\n
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\n\"Kids,\n\n
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\nMedia Smarts\n
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\nKids, Alcohol and Advertising - Understanding Brands\n

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\n\nFor Teachers\n\n4th - 8th\n
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\nLearners explore the importance of branding for developing customer loyalty and recognition of products.\n
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\n\"Advertising\n\n
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\nCurated OER\n
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\nAdvertising and Healthy Decisions\n

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\n\nFor Teachers\n\n9th - 12th\n
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\nStudents analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...\n
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\n\"Advertising\n\n
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\nCurated OER\n
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\nAdvertising Media: Youth Drinking and Smoking\n

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\n\nFor Teachers\n\n3rd - 5th\n
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\nScholars examine the effect of media and advertising on youth drinking and smoking. They determine what advertising means, how much money is spent on it, and how different age groups are targeted. They watch a movie and examine pictures...\n
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\n\"How\n\n
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\nCurated OER\n
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\nHow Does Advertising Affect You?\n

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\n\nFor Teachers\n\n3rd - 5th\n
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\nStudents understand what advertisements are trying to do and how they do it\n
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\n\""Targets"\n\n
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\nCurated OER\n
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\n\"Targets\"\n

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\n\nFor Teachers\n\n7th - 12th\n
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\nStudents investigate how alcohol advertisers target young people. They watch and discuss a video, create a collage using alcohol ads, develop captions for each ad, and discuss and evaluate how young people are the targets of alcohol...\n
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\n\"Healthy\n\n
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\nCurated OER\n
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\nHealthy Decision Making Towards Alcohol and Tobacco Use\n

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\n\nFor Teachers\n\n6th - 12th\n
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\nStudents examine and demonstrate refusal skills of smoking and drinking alcohol. They take a quiz, identify alternative activities to smoking and drinking, write a journal entry, and design an anti-smoking and anti-alcohol ad.\n
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\n\"How\n\n
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\nCurated OER\n
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\nHow Does Advertising Affect You?\n

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\n\nFor Teachers\n\n3rd - 5th\n
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\nStudents examine advertisements from magazines. They are asked questions about each ad and what perceptions they get from the advertisement. They also identify the goal of the ad.\n
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\n\"Babies\n\n
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\nCurated OER\n
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\nBabies Deserve A Good Start! Alcoholism: A Three Fold Disease\n

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\n\nFor Teachers\n\n5th - 12th\n
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\nStudents study the basic disease concept of alcoholism. The determine that alcoholism is progressive and explore the levels of progression. They name the three factors contributing to the cause of alcoholism and explain each one with...\n
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\n\"Media\n\n
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\nCurated OER\n
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\nMedia Literacy\n

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\n\nFor Teachers\n\n3rd - 5th\n
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\nElementary learners observe and discuss advertisements for tobacco and alcohol. They identify how advertisers place information in strategic spots and make their product look good. They choose an ad and fill out the attached form on...\n
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\n\"All\n\n
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\nCurated OER\n
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\nAll the King's Men Theme of Drugs and Alcohol\n

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\n\nFor Students\n\n9th - Higher Ed\n
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\nIn this literary analysis activity, students respond to 4 short answer and essay questions based on themes of Drugs and Alcohol in All the King's Men. Students also debate the validity of two thesis statements about the text.\n
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\n\"Taking\n\n
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\nCurated OER\n
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\nTaking a Closer Look (Critical Viewing)\n

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\n\nFor Teachers\n\n6th - 12th\n
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\nStudents explore persuasive writing in advertisements. In this advertisements instructional activity, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.\n
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\n\"Drug\n\n
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\nUS National Library of Medicine\n
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\nDrug Use and Abuse: Past and Present\n

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\n\nFor Teachers\n\n10th - 12th\n\nStandards\n
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\nPick your poison: tobacco, alcohol, opiates, cocaine, or marijuana. An online exhibition launches a research project that asks groups to select one of the five drugs and gather information on how the use of the drug and the regulations...\n
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\n\"In\n\n
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\nInstitute for Humane Education\n
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\nIn Your Face: Reclaiming Billboards\n

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\n\nFor Teachers\n\n9th - 12th\n
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\nAds here, ads there, ads everywhere—but what do they communicate? Pupils discuss this topic and develop a list of personal values. They then work as creative directors at an advertising firm to create billboards that reflect community...\n
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