Creative Visions Foundation
Studying Documentaries Like a Writer - Looking For Persuasive Techniques
Revisit the documentaries viewed in the previous instructional activity in this series in order to take a look at the persuasive techniques employed by the documentary creators. Small groups watch the films a second time, taking notes on...
Curated OER
Persuasive Techniques in Advertising and Make Your Own Advertisement
Are you looking for a collaborative and fun way to teach persuasion? This could be a great resource for you! After reviewing advertising techniques and searching for examples of propaganda, have your class create and present their own...
Curated OER
Nonfiction Genre Mini-Unit: Persuasive Writing
Should primary graders have their own computers? Should animals be kept in captivity? Young writers learn how to develop and support a claim in this short unit on persuasive writing.
Alberta Learning
Creating Persuasive and Effective Visuals
Advertisers know how to use persuasive techniques to create powerful visuals that inform and influence others. Class members examine these techniques and then demonstrate their knowledge as they craft posters, flyers, collages, etc. for...
Curated OER
Advertising in the Contemporary World: An Introduction to Persuasive Texts
Beginning a persuasive writing unit with your middle schoolers? Approach it through something that persuades us all: advertising! Through studying video and print advertisement, your class will practice Common Core skills for reading...
ReadWriteThink
Persuasive Essay: Environmental Issues
Young environmentalists learn how to craft a persuasive essay about an environmental issue they consider important. After studying the components of a persuasive essay and examining a student model, writers brainstorm possible topics and...
K20 LEARN
Ethos, Logos, Pathos: Persuading Your Audience
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
Scholastic
Choose Your Words Wisely (Grades 9-12)
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
Curated OER
Refugees at Center Stage
What is an advocate? Help high schoolers understand the issues forcing refugees to leave their home country. After gaining some information on the subject, high schoolers create a dynamic presentation and persuasive essay encouraging...
Teaching Tolerance
Using Photographs to Teach Social Justice | Advertisements Promoting Activism
Activism can create real change. Class members examine a series of photographs that represent a different form of activism. Individuals then craft a persuasive speech in which they argue why the photo they chose is the best example of...
PBS
Master of the Airwaves: How FDR Used Radio to Ease the Public’s Fears
The political and economic climate during the 1930's was uncertain and tumultuous. But Americans' minds and hearts were eased with the reassuring words of their president, Franklin D. Roosevelt, and addresses over the radio. High...
Jefferson County Schools
Teaching Persuasive Reading and Writing
With the increasing emphasis on persuasive and argumentative writing, the lessons and strategies in the sample unit are sure to prove valuable—whether you are new to or an experienced pro at teaching persuasive reading and writing.
Curated OER
The Art of Advertising
Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...
Curated OER
Putting it Together: Analyzing and Producing Persuasive Text
Young orators demonstrate what they have learned about persuasion and persuasive devices throughout the unit by analyzing a persuasive speech and then crafting their persuasive essays. Class members engage in a role-play exercise, use...
Curated OER
WWI Propaganda Choice Activity
World War I propaganda techniques employed by the United States government are the focus of this lesson plan. The resource includes an excellent handout of propaganda techniques, ranging from appealing to authority to repetition, lying,...
Virginia Department of Education
Analyzing and Planning Persuasive Writing
Young writers work backward to analyze persuasive techniques. As a class, work through the provided persuasive letter: a plea to an imaginary city council to lift a city-wide ban on fast food restaurants and discount stores. Start by...
iCivics
Propaganda: What’s the Message?
As class members progress through eight fully prepared learning stations, they will identify how bias is present in persuasive media, as well as differentiate among types of propaganda techniques like bandwagon propaganda and the use of...
Newseum
The Tools to Persuade
After reviewing persuasion techniques, young historians examine how a specific technique was used in the pro- or anti-suffrage messages. They then examine how that same technique is used in modern-day media messages.
Nemours KidsHealth
Peer Pressure: Grades 9-12
Peer pressure is not always negative. It can also inspire, encourage people to get involved, and help push change. Class members select a quotation from a provided list and craft a paragraph about the meaning of the statement, how it...
Cleburne Independent School District
Grade 6 English Language Arts and Readiness: Persuasive
What is the best way to compare and contrast viewpoints on the same topic? A persuasive writing unit plan addresses targeted skills, vocabulary, instructional strategies, and suggested resources that would be perfect for developing writers.
Newseum
Give Women the Vote? Analyzing Suffrage Propaganda
Propaganda is often used to shape public opinion. Scholars investigate the persuasive techniques used by the pro- and anti-suffrage movements. Groups compare how these devices were used during the suffrage movement with how the same...
Federal Trade Commission
Ad Awareness
Movie theaters, shopping malls, television, the Internet ... no matter where people go, they are inundated with advertisements. Scholars discuss the topic of ad awareness using the first of four Admongo lessons about advertising. Pupils...
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third instructional activity from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their...
Newseum
Persuasion Portfolios
After class members brainstorm a list of current social and political issues, groups each select a different topic from the list to research. Teams create a portfolio of at least 10 examples of stories about their issue, stories that...