Advertising History

A presentation focused on the history of advertising covers everything from town criers to strolling minstrels, from the development of the printing press to radio, television, and Internet ads. Additionally, learners take a closer look and evaluate the approaches and claims in the advertisements.

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Concepts

Instructional Ideas

  • Assign individuals one of the types of ads featured and have them create their own following the format
Classroom Considerations

  • The presentation is designed to accompany a lecture on advertising history
Pros

  • The slides include illustrations and examples
Cons

  • Designed to accompany a lecture, which is not available