Design and produce an advertisement (print, online or video) intended to persuade people to treat animals better. Research advertising techniques and review successful ads in preparation for their project.
37 Views 81 Downloads
Television Broadcast Ratings
Explore the relationships among programming, advertising and the ensuing rating wars. Help develop the media smarts of your pupils through this examination of advertisers for popular shows. Although the included Sweep Chart features 2002...
7th - 10th English Language Arts
Video Game Violence: Explore Possible Impacts
Introduce middle schoolers to the issue of video game violence with a multifaceted approach. Learners complete a gaming survey, as well as read and discuss a news feature about violent video game sales and a handout on stimulus...
7th - 9th 21st Century Skills
An Introduction to Roland Barthes's Mythologies
Teenagers are the first to agree that they are the frontrunners in popular culture. But how much of their image is constructed by individualism, and how much of it have they bought from capitalistic sources? Roland...
4 mins 9th - 12th Social Studies & History CCSS: Adaptable
Project: Ad Design
Let your young programmers' creativity and programming knowledge shine with this culminating activity. Coders put together everything they know about using text commands, drawing, and animation to create a unique ad. This activity could...
4 mins 6th - Higher Ed Technology & Engineering
New Review How Do Focus Groups Work?
Do you have a favorite candy bar? Or cereal? Or brand of ice cream? You may be an ideal participant in a focus group! A short, informative video teaches high schoolers about the history of focus groups in both the political and...
5 mins 11th - Higher Ed Social Studies & History CCSS: Adaptable
The Key to the Media's Hidden Codes
You are being manipulated! Arm yourself with awareness! Learn how to identify the various technical codes (images, sounds, colors), and how media makers use these codes to subconsciously influence your emotions and impulses. Just do it....
6 mins 9th - 12th English Language Arts CCSS: Adaptable