It Ads Up

The average cost a 30-second advertisement during the Superbowl is $4 million. Are ads really worth the money? Are people really influenced by them? Scholars take a look at magazine ads and carry out discussion to determine what advertisements really mean and how they affect society. 

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CCSS: Designed
Instructional Ideas

  • View and discuss a variety of media ads through print, television, and radio
  • Ask pupils to create their own ads
Classroom Considerations

  • Requires magazines and ads ripped out of them
  • Pupils work in pairs
Pros

  • Includes links to related resources
  • Contains questions for reading comprehension advertisement 
Cons

  • No answer key or anticipated pupil answers