Macy's Not Fields

Students read an article about the taking over of Marshall Fields by Macy's. As a class, they brainstorm a list of brands that are familiar to them and discuss the importance of a name that has been well known. They pretend they have started their own company and develop how they would brand their own product.

7th - 12th Social Studies & History 3 Views 3 Downloads
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Social Studies & History
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Lesson Plans
Instructional Strategies
Project-Based Learning
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