Personal Symbolism

This Personal Symbolism unit also includes:

After examining examples of product branding and discussing the power of subliminal advertising, young artists create and then pitch their personal symbols.

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Instructional Ideas

  • Take photos of the posters and create a book for the classroom library
Classroom Considerations

  • The 1995 Graffiti Verite documentary is available on YouTube

  • The 21-page packet includes background information and a rationale for unit, outlines for the lessons, links to related resources, and a rubric for the project assignment

  • No images are included in the resource packet; however, images of Joe Camel, and works by Paul Rand, Herb Lubalin, and Neville Brody are readily available on the Internet