Students describe the role of public relations in the history of the American Presidency. They evaluate the public relations campaigns of different Presidents. Students identify an event in the history of the American presidency.
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Women of the California Gold Rush
The California Gold Rush was not just an opportunity for the male gold miners sifting for shiny nuggets. Small groups read accounts of the ways women took advantage of the influx of workers to run hotels, bake pies, and wading out into...
9th - 12th Social Studies & History CCSS: Adaptable
Propaganda and Spin
How do you spin information to create propaganda? How is propaganda used in politics? Pupils explore the techniques used to sway public opinion, and use past and current ads as a model to design their own advertisements based on those...
9th - 11th Social Studies & History CCSS: Adaptable
The History Blueprint: The Cold War (World)
How and why was the Cold War fought? A carefully crafted, inquiry-based unit covers seven major topics: the roots of the Cold war, decolonization and nationalism, the three-world order, American foreign policy, American domestic policy,...
9th - 12th Social Studies & History CCSS: Designed
Propaganda and Spin
The propaganda devices used by politicians' spin doctors can successfully change minds and shift public opinion. A timely resource asks class members to examine how these devices are used to influence the way citizens think about an...
7th - 12th Social Studies & History CCSS: Adaptable
The Presidential Veto Power
Get into the nuts and bolts of a key element of the checks and balances system in the United States: the presidential veto. Not only will your class members learn about the mechanisms of the veto, but they will also review the major...
10th - 12th Social Studies & History CCSS: Adaptable
A Positive Spin
Study word choice and connotation in advertising. Readers examine campaign ads, both negative and positive, from the 2006 mid-term election before discussing an article and analyze a campaign of any candidate they choose. Finally, they...
6th - 12th English Language Arts CCSS: Adaptable