Curated OER
The Price of Happiness: On Advertising, Image, and Self Esteem
Are your students aware of the effect advertising can have on their self-image, self-esteem, and happiness? This lesson from the Media Awareness Network is aimed at increasing that awareness and mitigating any negative effects it might...
Curated OER
Words That Sell
Explore words, definitions, their connotations and associations with brand names. Middle and high schoolers identify words used in commercials and determine their effect upon the consumer population. They explore how meanings are...
Curated OER
Get Dramatic: Reduce, Reuse, Recycle
Students explain reducing, recycling and reusing. For this science/ arts lesson, students create a commercial and display a backdrop made out of recycled goods. Additionally, students write written responses to writing prompts.
Curated OER
Listerine: Miracle Liquid or Product in Search of a Purpose?
High schoolers analyze and research the claims of Listerine advertisements and commercials. They observe commercials and ads, then participate in numerous activities to determine the credibility of the claims made by Listerine. ...
Curated OER
Creating & Marketing a Commercial
Students explain the four P's of Marketing (product, pricing, promotion, and place) and how they are used in business and in society. They produce the remake of an old audio and visual commercial activity as a marketing activity.
Curated OER
Fr ie n d s h ip, Self-esteem
Learners brainstorm examples of activities that show friendship and illustrate them and explain below each picture what is happening. They hear a poem about friendship, watch a commercial about it, write a book about it and now they are...
Curated OER
Selling Solutions
Students identify, design and present specific information to sell their idea for reducing the impacts of climate change. Students create a television or print advertisement. Students utilize technology to create a final project....
Education World
Monster Mash
Learners brainstorm ideas for an original product with the same name, "Monster Mash" and find a unique way to market their invention. They create a prototype of the package in which their product could be sold and focus on marketing...
Curated OER
Fritsch - Student-Led Lesson: Vacation Commercials (I-TESL-J)The Internet TESL Journal
Middle schoolers research, plan and present a commercial for a vacation spot of their choice.
Curated OER
Ad Attack!
Young scholars analyze the hidden messages of advertisements targeted to their age group.