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Mathmateer

For Students K - 6th Standards
Three, two, one...liftoff! Elevate math skills to new heights while having a blast. A great resource that combines entertainment and education for children of all ages.
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Lesson Plan
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Nemours KidsHealth

Alcohol: Grades 9-12

For Teachers 9th - 12th Standards
Two activities ask high schoolers to consider the role of alcohol culture in their lives. First, groups analyze the types of appeals used in newspaper ads for alcoholic drinks and compare those images with what they have observed....
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Lesson Plan
Curated OER

Let's Discuss Current Events

For Teachers 4th - 12th
Investigate articles from the daily news and share opinions with classmates. Using current events, learners view a news program without sound and predict what news is being discussed by analyzing the visuals. Then they read news articles...
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PPT
iCivics

Campaign Cash: Money Talks!

For Teachers 9th - 12th Standards
Money talks! And it can reveal a lot about political candidates. An 11-slide presentation examines how candidates raise and spend money on an election. The slides, using data from the 2016 Presidential election, reveal how much it costs...
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Lesson Plan
Curated OER

And You Thought Gasoline Was Expensive!

For Teachers 3rd - 12th
Learners carry out a cost analysis. In this comparative math lesson plan, students compare the cost of equal measures of gasoline to mouthwash, house paint, fruit juice, white-out, and other liquids.
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Lesson Plan
Curated OER

"He Shoots, He Scores": Alcohol Advertising and Sports

For Teachers 4th - 6th
Students explore the ways that companies use sporting events to sell products. They show and tell to share what they love about sports. They discuss how advertisers, particulary alcohol advertisers, feature sports figures.
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Lesson Plan
Curated OER

Read All About it

For Teachers 3rd - 4th
Learners create and publish a newspaper that reflects and explains pioneer and medieval societies. They become newspaper writers for a specific time period. They adopt a holistic approach to exploring community life in medieval and...
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Lesson Plan
Curated OER

Comparing Plans

For Teachers 9th - 12th
Good consumer practices such as price comparison can make or break a budget. Youngsters research five different cell phone carriers and the plans they offer. They compile their data and determine which plan offers the best value. They...
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Activity
Film Education

Nineteen Eighty-Four: Orwell

For Students 9th - 12th Standards
Warning or prediction? Nineteen Eighty Four is the anchor text for a series of tasks that ask readers to compare the novel to the film as well as current events to those pictured in George Orwell's dystopian classic.
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Lesson Plan
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Encyclopedia Britannica

Presidential Qualifications

For Teachers 9th - 12th
Can anyone grow up to be president of the United States? As part of their study of the 2020 election, groups research the constitutional requirements to become president. The class then brainstorms a list of qualifications beyond those...
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Lesson Plan
Curated OER

Apartment Hunting

For Teachers 9th - 12th
High schoolers use apartment classified ads to match abbreviations with their correct term. They practice using superlatives and comparatives when looking at apartments. They complete a worksheet to end the lesson.
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Lesson Plan
Curated OER

Advertisements

For Teachers 9th - 12th
Students compare aspects of daily life from the mid-19th century with those of today to contrast life then and now. They study newspaper advertisements for housing and clothing from then and now and create and illustrate their own...
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Lesson Plan
Curated OER

Reading Comprehension

For Teachers 11th
Eleventh graders analyze an advertisement. In this advertisement analysis activity, 11th graders work in learning tiers to complete an analysis of the structure of the advertisement when compared to other text. Students complete a...
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Lesson Plan
Curated OER

Fuel for Thought

For Teachers 6th - 12th
Learners explore the mathematical concepts used to compare different types of vehicles. They create a print advertisement in which they persuade an audience to purchase a specific vehicle.
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Lesson Plan
Curated OER

WWI Propaganda

For Teachers 5th - 8th
Students research propaganda from World War I and compare it with propaganda used today. They define propaganda and discuss the five techniques used by advertisers, conduct Internet research, and create a project that compares how...
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Lesson Plan
Curated OER

Hoodia Hoodoo

For Teachers 9th - 12th
High schoolers assess misleading claims in advertisements. After reviewing several advertisements for Hoodia, students compare the claims made to news reports about the product. They conduct research to discover whether the claims made...
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Lesson Plan
Curated OER

You'd Better Shop Around

For Teachers 9th - 12th
Students compare and contrast the prices of various food items at different grocery stores using newspaper advertisements. Students discuss the benefits and drawbacks of shopping around for items that fit within their monthly budget.
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Lesson Plan
Curated OER

That was Then, This is Now

For Teachers 5th - 10th
Young scholars compare and contrast data charts and statistics for food prices of now and in the past. In this food prices lesson plan, students answer short answer questions and calculate computations.
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Lesson Plan
Curated OER

Paper Towel Testing

For Teachers 2nd - 5th
Students discuss whether there are variations in absorbency and wet strength amount different brands of paper towels. They compare advertising claims and personal preferences and perform tests to reach a conclusion of which brand is the...
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Lesson Plan
Roy Rosenzweig Center for History and New Media

What Brought Settlers to the Midwest?

For Teachers 3rd - 5th Standards
Drawn by promises of fertile land, thousands of settlers poured West because of the Homestead Act of 1862. By examining images of the ads that drew them westward, learners consider the motivations for movement. They also consider how the...
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Lesson Plan
Curated OER

Values and Images Reflected in TV Commercials

For Teachers 9th - 12th
Students view commercials from American and Latin American cultures and discuss the values and selling strategies used in each commercial.
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Lesson Plan
Curated OER

The Family That Endured An Historical View of African-American Families As Seen Through American Literature and Art

For Teachers 4th - 6th
Pupils identify racial stereotypes in advertisements from the past and survey their sources and implications. They compare advertisements from the past with those of today using similar approaches and create an original advertisement and...
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Lesson Plan
Curated OER

Can You Sell Your Cereal?

For Teachers 3rd - 6th
Students evaluate television commercials about cereal and create their own cereal product. They watch cereal television commericals and evaluate cereal boxes to compare their features. As a class they create a T-chart to identify words...
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Lesson Plan
Curated OER

Democratic Village Elections in China: Comparing Governments of China and the United States

For Teachers 9th - 12th
Students explore democratic practices in China. In this global studies lesson, students compare and contrast democratic values of the Chinese government with the American government. Students read provided articles and conduct their own...