Curated OER
Gender and Media #3
Learners identify media messages about gender and body image. They discuss how they can change these messages. They create their own media message about gender and body image.
Curated OER
Gender and Media Introduction
Students analyze media clips and discover how the media helps us form ideas about men and women and their roles in society. They discover some of their own preconceptions about these roles and answer questions.
Curated OER
Body and Media Introduction
Students discuss body image as a group. They discover how the media affects how one sees their body. They analyze different media messages about this topic.
Curated OER
Gender and Media #1
Students expand their knowledge to not focus on stereotypes. They practice using new vocabulary words and analyze different media for the use of stereotypes.
Curated OER
Gender and Media #2
Students are introduced to media literacy and deconstruction. They analyze the media's use of gender roles and body image. They voice their opinions about media messages and how to change them.
Curated OER
What's In the Shopping Bag?
Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.
Curated OER
“Leading Doctors Say…”
Seventh graders analyze how media and celebrities influence consumers. In this social studies lesson, 7th graders view different commercials and discuss their advertising techniques. They explain why celebrities are often used to give...
Google
Online Safety Roadshow Activity
What does it mean to have digital citizenship? A set of lessons teach middle schoolers how to be safe and productive online. From sharing posts to creating secure passwords, learners discuss the importance of remaining diligent—and...
Curated OER
Marketing to Teens: Introduction
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they need...
Curated OER
Television Newscasts
When we watch news broadcasts on television, we receive a much more visual perspective than when we read the newspaper. How do sets, clothing, and music contribute to our understanding of the story? Compare American and Canadian news...
Curated OER
Developing a Media Portfolio
students discuss the vehicles used by media to feed images to consumers. In small groups, 9th graders are given magazines and asked to pick out the ads that appeal to them. They write responses to the questions:
NPR
Can You Beat Cognitive Bias?
In a time of fake news, media manipulation, and Internet trolls, a resource equips learners with the tools they need to recognize and combat resources that are designed to appeal to our cognitive biases. Introduce learners to five...
Media Smarts
Thinking About Television and Movies
As part of their study of the influence of TV and films, class members consider how music, lighting, costumes, camera angles, etc. are used to influence the response of viewers.
Curated OER
Is Seeing Believing?
Pupils study different photographers who started the concept of battlefield photography. In this media activity students explore how to "read" a photograph and relate the use of photography during the Civil War to current use today.
Curated OER
Who Pays for My Favorite Television Program?
Ninth graders analyze media messages. In this media messages lesson plan, 9th graders identify techniques in television commercials that appeal to the senses and emotions. Students analyze the elements in example ads. Students keep...
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Curated OER
Reading & Using a Nutrition Label
Pupils discover the importance of healthy eating. Using food nutrition labels, they read and examine the nutritional value. Students collect the data on a spreadsheet and create a graph. They analyze the media influences on product...
ReadWriteThink
Persuasive Techniques in Advertising
Help your 21st century learners develop their media smarts with this resource that has them examine the persuasive techniques advertisers use to influence specific demographics and then to use these techniques to craft their own ads.
Scholastic
Persuasive Communication (Grades 9–12)
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
Media Smarts
Newspaper Ads
Just how free is the press? After examining the advertising and propaganda techniques used by advertisers, class members consider the influence advertisers may exert over newspaper content.
Smithsonian Institution
Changing Gender Roles on the Home Front
Many historians discuss how gender roles changed because of World War II, but how did this come to be? An informative resource challenges scholars to do some digging and research the information for themselves. They research how...
Museum of the Moving Image
Political Ads in Historical Context
Campaign ads target both timely issues and general themes. Presidential campaign ads from 1952 and 1988 provide class members an opportunity to compare how the topics ads choose to address can dramatically influence election outcomes.
Curated OER
Tonight's Homework - Watch Cartoons
Second graders explore various forms of media and its influence on their daily lives. Through an exploration of newspaper, commercial advertisement and audio media, they discuss the way media is used and how it can influence decision...
Film Education
Gone with the Wind Study Guide
The 1939 Oscar-winning Gone with the Wind, is the focus of an informational packet designed to be used with a viewing of the film. As part of their analysis, media students respond to a series of discussion points about the influence of...