Curated OER
Persuasive Essays
Follow this outline to write persuasive essays with your 11th grade college prep classes. Using the internet, they research a topic, citing their sources correctly. They work with a partner to peer edit their rough drafts, checking for...
Alabama Learning Exchange
Emotional Appeals in Persuasive Writing
Appealing to the emotions of a consumer or viewer is persuasion at its best. Introduce your writers to five different type of appeals: loaded language, basic needs, bandwagon, testimonial, and snob appeal. Effective examples are...
Curated OER
Magazine Ads and You, the Teenager
Learners become aware of persuasion tactics as seen in magazine advertising as they analyze ads. They invent a product and design a magazine ad using 3 advertising techniques.
Curated OER
Deconstructing an Advertisement
Bring in a stack of magazines and distribute this advertisement analysis activity to your emerging analysts. As your class members ponder an ad, they answer a series of questions to help them perform a complete analysis. They consider...
Curated OER
Are You For Real?
Students try to find newspaper and magazine articles that are informative or persuasive. They practice determining the differences between the two types of articles. They identify the devices authors use to persuade the audience.
Curated OER
Magazine Sales Talks
Students role-play to determine the best types of magazines that should be purchased for their media center. They create a sales presentation for a particular magazine in small groups. As they listen to each presentation they evaluate...
Bright Hub Education
Advertisement Analysis
Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...
Virginia Department of Education
The Writing Process for Persuasive Writing
Get your junior high writers stimulated with the strategies and ideas available in this activity. Learners discuss and debate controversial subjects, and outline their reasons with an online graphic organizer (link included) that creates...
Baylor College
Post-Assessment: Global Atmospheric Change
Find out how much your earth scientists learned about the atmosphere in the unit on global atmospheric change with this assessment. After writing a letter to persuade others to make changes to protect our atmosphere, pupils take the same...
Federal Trade Commission
Ad Targeting and Techniques
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
Curated OER
Storyboard for Persuasive Text
Students demonstrate their knowledge of the main elements of a story by creating a storyboard. In this persuasive writing lesson students create storyboards that are intended to persuade a director to make a movie out of the short story...
Curated OER
It's a Matter of Opinion
Dissect the parts of an advertisement with your class. Middle schoolers discuss advertisements and locate the hook in them. Then, they create an advertisement for a business, in which they include the name of the business, an...
Curated OER
Advertising and Healthy Decisions
Students analyze alcohol and tobacco ads and create parodies of them. The eight lessons in this unit include discussions about why teens smoke or drink, the psychology behind the advertising, and writing persuasive letters to agencies,...
Curated OER
Argument
Students write and discuss opposing points of view. In this argument lesson, students learn to understand what an argument is and they get to argue one side of a disagreement. An alternative written assignment is provided. A worksheet is...
Scholastic
Choose Your Words Wisely (Grades 9-12)
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
Curated OER
Persuaded or Informed?
Give each learner a newspaper for this instructional activity! As a group, read select editorials and discuss them with your class. Are these articles informational or persuasive? Cut out select editorials and have learners identify the...
US Institute of Peace
Practicing Conflict Analysis
Does your conflict management style keep you cool and persuasive, even under pressure? Young behaviorists practice analyzing conflicts and using conflict management skills during instructional activity five in a 15-part series. The...
Curated OER
New Gun Control Politics: A Whimper, Not a Bang
Using an article from The New York Times, learners answer discussion questions about gun control. They are divided into four groups to research different standpoints on gun control, including the Executive Office, Congress, Gun Control...
Curated OER
The Art of Advertising
Get your class thinking about advertising with this lesson plan. Over the course of 15 days, your class will discuss advertising techniques, study the concepts of pathos, logos, and ethos, and analyze the persuasive techniques of...
Curated OER
Taking a Closer Look (Critical Viewing)
Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
Curated OER
Ryan White Inspires
Ask your students to demonstrate research skills by using the Internet, reference books, and magazines to gather information regarding AIDS/ HIV and the treatment of those affected by it. They will create a presentation using several...
Curated OER
Argumentative/Persuasive Writing
Intended for an intermediate/advance ELD course, this resource can support anyone learning the techniques and discernment needed for effective persuasive/argumentative writing. Beginning with the issue of curfews for a quick class...
Curated OER
What Should I Purchase?
Discuss commercials, advertisements and junk mail and how each can influence their audience. Through these materials, kids examine persuasive writing. Which key words indicate that it's an advertisement? Young learners include these...
Curated OER
Sounds of the Season
During Christmas time, use common carols and Tchaikovsky's Nutcracker music as the basis for writing advertisements. Learners can work in teams or individually as they listen to songs via the links provided. A "Christmas Music Comparison...