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Worksheet
Curated OER

Deconstructing an Advertisement

For Students 7th - 12th
Ethos, logos, and pathos. Class members use an inventory analysis to deconstruct the effects of an advertisement. They identify the target audience, the persuasive and color appeals used, as well as the diction, images, and tone.
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Lesson Plan
Curated OER

Why Do Authors Write?

For Teachers 6th
Sixth graders use short reading passages to identify, explain, and discuss the author's purpose for writing. After a lecture/demo, they utilize a graphic organizer embedded in this plan to organize their writing ideas.
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Lesson Plan
Curated OER

Values and Images Reflected in TV Commercials

For Teachers 9th - 12th
Students view commercials from American and Latin American cultures and discuss the values and selling strategies used in each commercial.
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Lesson Plan
Curated OER

Extemporaneous Speeches

For Teachers 9th - 12th
Students perform the six steps of writing an extemporaneous speech including, choosing a topic, researching, writing, practicing delivering and processing.
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Lesson Plan
Curated OER

Rosa Parks: Mother of Civil Rights Movement

For Teachers 6th - 8th
Students read an article from Time and react to the article based upon what they have studied about Rosa Parks. They find that even though Rosa is no longer alive, she still has an impact today. They focus on that impact she has and...
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Lesson Plan
Curated OER

Project Playhouse

For Teachers 9th - 12th
High schoolers read about Kent State's ongoing support for Hurricane Katrina victims by building and auctioning off playhouses for children. They create an ad for the playhouses, including a headline and some copy (words) plus visuals...
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Lesson Plan
English Enhanced Scope and Sequence

Media Literacy Applied

For Teachers 4th - 5th Standards
After investigating various forms of print, oral, and electronic media as sources of information, class members research a historical figure and produce a résumé for this person. While templates are provided for an initial sorting...
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Lesson Plan
Curated OER

Come On, You Can Trust Me

For Teachers 4th
Fourth graders see how to define and then recognize a variety of propaganda techniques at work in their everyday world. Choosing one technique, they creatively demonstrate a thorough understanding from real world experiences. A very rich...
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Lesson Plan
Curated OER

Health Education: Advertising

For Teachers 4th
Fourth graders become conscientious consumers. In this personal health lesson plan, 4th graders analyze techniques used in advertising health-related products and services.
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Lesson Plan
Curated OER

Advertising Gimmicks - Critical Thinking Required

For Teachers 9th - 12th
Students identify reasons why advertising works, evaluate reasons for its success, and write commercials.
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Lesson Plan
Curated OER

Propaganda Techniques

For Teachers 6th - 8th
Students recognize and separate various techniques of propaganda.  In this propaganda instructional activity, students read a handout about the various types of propaganda and how it is used ina political campaign.
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Lesson Plan
Curated OER

Censorship in the Classroom: Understanding Controversial Issues

For Teachers 9th - 12th
Students examine propaganda and media bias and explore a variety of banned and challenged books. Following this, students choose a side of the censorship issue and support their position by developing an ad campaign about the banned book...
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Lesson Plan
Curated OER

Sculpting a Message: From the Counter-Reformation to the Present Day

For Teachers 6th - 12th
Students discuss persuasive messages in art. In this art history lesson, students research 17th- century European sculptures to find the messages given. They create their own sculptures and write press releases to explain their art. 
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Lesson Plan
Curated OER

Evaluating Nonfiction Texts

For Teachers 4th - 6th
Students evaluate nonfiction text. In this evaluating nonfiction lesson students read two pieces of nonfiction text and respond with a short free-writing piece. Students discuss the content and focus on the accuracy.
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Lesson Plan
Curated OER

Cheetah Challenges

For Teachers 9th - 12th
Students research the problems that cheetahs are facing in the wild. In this biology lesson, students discuss how animal rehabilitation works. They write blogs about it and comment on everyone's post.
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Worksheet
Curated OER

Advertisement Evaluation Document

For Students 6th - 8th
In this advertisement evaluation worksheet, students complete a checklist that tells about what type of advertisement they are looking at. They determine what type of product is being advertised and tell if they would purchase it.
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Lesson Plan
Curated OER

The Health Risks of Smoking Tobacco

For Teachers 5th - 6th
Students discuss the consequences of smoking. In this smoking lesson, students research ads that promote smoking. The students will then make an ad that is truly reflective of smoking.
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Lesson Plan
Curated OER

Vacation Destination

For Teachers 4th - 6th
Students participate in a role play where they are travel agents and must sell their assigned state to the rest of the class. They collect and present information in persuasive speeches to make their fellow students want to take a...
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Lesson Plan
Curated OER

Political Systems in Louisiana

For Teachers 9th - 11th
Students examine propaganda as it relates to political campaigning. They' attention be focused on a few important basic concepts they need to explain the functions and use of propoganda.
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Lesson Plan
Curated OER

WWI Propaganda

For Teachers 5th - 8th
Students research propaganda from World War I and compare it with propaganda used today. They define propaganda and discuss the five techniques used by advertisers, conduct Internet research, and create a project that compares how...
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Lesson Plan
Curated OER

Interpreting Christopher Columbus

For Teachers 9th - 12th
High schoolers compare historical interpretations. For this research skills lesson, students use Internet and print resources to research the controversy regarding Christopher Columbus's work as an explorer. High schoolers use their...
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Lesson Plan
Curated OER

Propaganda Techniques

For Teachers 5th - 12th
Students identify five propaganda techniques used in advertisements, then write their own ads using propaganda techniques that influence others to buy their products. They videotape their commercials, and write about recognizing propaganda.
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Lesson Plan
Curated OER

Consumerism

For Teachers 11th - Higher Ed
Pupils identify image and information ads, define consumer goods and services, explain teen consumer spending impacts.
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Lesson Plan
Curated OER

I'll Take One!

For Teachers 4th
Fourth graders collectively create a product, slogan, and advertisements for different types of media. They define different types of appeals such as bandwagon, emotional, glittering generalities, snob appeal, plain-folks appeal,...