Curated OER
Advertise It and They Shall Buy!
Students design and produce an advertisement for the product of their choice using PowerPoint. The audience for this advertisement is the producing company that is looking for the perfect advertising agency.
Online Publications
Become a Journalist
Explore the newspaper as a unique entity with a detailed and extended unit. The unit requires learners to consider the newspaper's role in democracy, think about ethics, practice writing and interviewing, and examine advertising and news...
Curated OER
Econ in a Bag
Here is a nice idea, have your young entrepeneurs form their own companies. Each company is given a paper bad to locate and place resources in that they can use to create products their businesses sell on Sale Day. They identify and...
One Hen
Making Choices
When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...
Curated OER
The Growth of America's Production System
Students, assessing a variety of sources, explore the growth of inventions that were brought about by the Industrial Revolution. They analyze labor practices and philosophies within the history of the United States. A timeline is set in...
Curated OER
Advertising – Does it Affect Our Purchasing Descisions?
Students consider the power of advertisements. In this consumerism lesson, students dicuss advertising techniques, advertising regulations, and analyze advertisements. Students also complete and evaluate and ad count actvitiy.
Curated OER
Advertising for Healthy Habits
Young scholars create ads based on provided topic. In this digital art lesson, students role play as graphic designers working on a project for a client. They research about certain health issues and prepare a public poster about it.
Media Smarts
Packaging Tricks
As part of their study of how advertisers use various techniques to influence consumers, kids examine the design, the promotions, and the product placement in the packaging of their favorite foods.
Curated OER
Poster Design For Peace
Students examine the elements and principles of design. They design and create posters to promote world peace.
Curated OER
DTP: Redesigning a Product Package
Young scholars design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with...
Curated OER
Advertising Through the Decades
Twelfth graders compare and contrast advertising styles and motives from 1920 to present. Using internet research and print advertisements students make comparisons and inferences about the function of marketing. At the culmination of...
Curated OER
Advertising
Students complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Students see how many products they can...
Curated OER
Design a Company Brochure
Students design a brochure using a publishing program. In this design lesson, students follow step-by-step directions to create a brochure advertising a product of their choice.
Curated OER
Designing in Microsoft
Students review the basic formatting in Microsoft Word. Individually, they use the program to design a flyer for a baseball game. To end the lesson plan, they print them out, present them to the class and given a grade based on a rubric.
Curated OER
Designing And Filming Commercials
Learners design and film commercials using digital video cameras and the computer program iMovie in this exciting lesson plan provided by the Florida Center for Instructional Technology.
Curated OER
Accounting/ Marketing Cookies
Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...
Curated OER
Influence of Beauty, The Beauty of Influence
Tenth graders explore the influence of art on modern societies. Through the internet, they assess paintings of advertisements for commercial products and social-political beliefs. Using spreadsheet software, the class compares and...
Curated OER
Calling All Teens: Exploring Product Designs and Marketing Strategies Geared Towards Teenagers
Students consider the marketing of cellphones to teenagers as a springboard to designing products and related marketing strategies aimed at specific segments of the teen market.
Curated OER
Fighting The Horse Race: Creating Ads Which Explore 2008 Presidential Candidates & Issues
What is advertising? What role does it plan in an election? Middle and high schoolers discuss advertising and its purpose by sifting through different magazines and discussing the products they find. Then they relate advertisements to...
Curated OER
Watching the Elections
Students analyze the media products and advertising techniques used in political campaigns. For this elections lesson, students view political debates and then work in groups to find examples of types of advertising techniques used in...
Curated OER
If You Build It, They Will Come
Students, in groups, develop a new sports team, design a multi-use stadium for the team, and promote a special event at the stadium.
Media Education Lab
Understanding Viral Messages
Imagine advertising for a product but not being paid to do so. Welcome to the world of Viral Messaging. Class members first view a T-Mobile flash mob video that went viral and has been seen by over 14 million viewers. After analyzing the...
Curated OER
Teen Smoking: Designing a School Anti-Smoking Publicity Campaign
Learners review the human respiratory system and the effects on the human body. In this design lesson students brainstorm and create a prototype then present it to the class.
Curated OER
Health: Media and Body Image
Fifth graders examine the influence of advertisements on body image and purchasing. They discuss the psychology behind the ads and working in groups cut out words in magazine advertisements that could entice them to buy the product. ...