California Department of Education
What’s the Market for My Labor?
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
Curated OER
Market Simulation
Students explore the role of markets in Asian countries. They bring items from home to barter with to simulate markets. They discuss the advantages and problems of exchanging and how price is determined.
Curated OER
Play the Market
Students participate in a hypothetical experiment. For four weeks, they track 10 stocks they have selected. They discuss their imaginary gains and losses and share their observations about the stock market, and their reactions to this...
Curated OER
Stock Market Game
Fourth graders are introduced to how the stock market operates. In groups, they practice reading and analyzing the Standard and Poor's 500 index. They participate in a simulation of buying and selling stocks on the market trying to...
Curated OER
From Data to Drinks - My Marketing Plan
Students research and discuss how Canada's aging population affects advertising. They record information from the 2001 census and create a marketing plan to sell a soft drink.
Curated OER
The Stock Market Game
Students participate in a variety of stock market games within their classmates. They study the concepts of stocks and investments as well as the criteria for selecting of stocks. Each student is shown how to keep track of the progress...
Curated OER
Saturday Market by Patricia Grossman
Readers make personal connections to Saturday Market by Patricia Grossman and answer comprehension questions while reading the book. Comparing and contrasting the different characters in a Venn diagram leads to a kinesthetic activity...
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The Anatomy of Cool
Students explore differences between superficial and real "coolness," how marketers use cool to sell products, and how their own attitudes and perceptions are affected by media messages that reinforce specific messages about what...
Curated OER
The Stock Market Game
Learners participate in The Stock Market Game. After selecting a name for their group, students invest $10,000 imaginary money and determine which stocks to purchase.
California Department of Education
What’s the Market for My Labor?
A activity showcases how knowing about Labor Market Information (LMI) supports searching for future job opportunities. Following a review of the concept and other vocabulary terms, scholars research occupations and answer questions on a...
Curated OER
How is the Game Played in an Economics Class?
Young scholars research companies, choose stocks, and create portfolios online while playing the stock market game.
Curated OER
Pop Shop 4 - Shopkeeping
Students create a store where they sell pictures, tee shirts, and prints. In this store lesson plan, students learn about sales, marketing, and how to run a business.
California Academy of Science
Academy Seafood Market and Fishery
What fishing method is the most sustainable? Find out through a fun, but meaningful game in which your little fishermen use different techniques to see what they catch. After the fishing activity is over, there are several discussion...
Curated OER
Mesoamerican Market Fair
Students organize an Mesoamerican market fair. In this early civilizations lesson, students celebrate the culmination of a unit on Mesoamerican cultures by planning, marketing, and hosting a market fair complete with food, games,...
Curated OER
Team Up for Sports Marketing
Young scholars choose a sport and promote a real or imaginary team by creating press releases, business cards, and ads or commercials.
Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Curated OER
The Business of Agriculture
Learners explore the importance of agribusiness in the US economy. They play one game where they sort and discuss the importance of agricultural commodities. They also play the game Pit to better understand how agricultural products are...
Curated OER
Souper Art
Turn your young artists into great marketing specialists with this fun lesson plan! They will turn ordinary soup cans into exciting choices for dinner by recreating the can label. This is a fantastic project to connect art, advertising,...
Curated OER
The Poinsettia: Native Mexican Plant vs. U.S. Christmas
Students compare and contrast native Mexican poinsettia plants to those marketed in the United States. They watch a PowerPoint presentation, and listen to a version of the legend of the poinsettia. Students then create a paper pinwheel...
Curated OER
You've Gotta Have a Gimmick!: A Lesson in Junk Food Advertising
Students examine marketing techniques used in television and magazine snack food ads. They analyze and discuss Internet kids clubs, complete various handouts that examine ads for food, and create a commercial for a food product.
Curated OER
Ads R Us: Understanding Target Marketing
Students build awareness of the way in which advertisers shape ads for specific audiences. They analyze the target audience intended for an advertisement and create their own targeted ads to demonstrate their understanding. They discuss...
Curated OER
Hope In The Hard Times - A Unit on the Great Depression
Students examine the Great Depression through the analysis of the novel, 'Bud, Not Buddy.' They analyze photos from the National Archives website, complete a character analysis, and conduct research and summarize a topic from the Great...
Curated OER
Action, Please!
Students create an advertising campaign. In this environmental education lesson, students research aluminum and aluminum can recycling. Students wrap the lesson up by writing newspaper articles, creating public service announcements, and...
Curated OER
Dollars and Sense
Fourth graders read "Starting a Business" and answer the question: "How could you design an ad to let the community know about the business described in the story?" Then, they illustrate a written ad that could be posted in the...
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