iCivics
I Civics: Persuasive Writing
In this library of mini-lessons, students will learn how to "argue on paper" or write persuasive essays using a fictional case about a school dress code rule against band t-shirts.
Other
Univ. Of Mississippi: The Language of Advertising Claims
Univ. of Mississippi essay outlining the various claims made by advertising and including lots of examples. The author also addresses the mistaken ideas that many students and teachers have about their own immunity to advertising.