John Wiley & Sons
Ray Kroc, Mc Donald's, and the Fast Food Industry
Read the story of Ray Kroc and his journey of making McDonald's a household name on this site. It chronicles his establishing the restaurant chain, the troubles encountered along the way, its rise to the most successful fast-food...
Schools of California Online Resources for Education
Score: Latin American Marketing Project
This site from Score provides information on the global marketplace. This is a unit where young scholars are grouped to find out the best Latin American country to introduce a new fast food business. Site is very well outlined and...