Bill Carmody
Using Artificial Intelligence for Business: The Power and Potential
In this video, Bill Carmody demonstrates how artificial intelligence (AI) can be used for business purposes. He showcases various applications of AI, such as customer service chatbots, personalized marketing campaigns, predictive...
The Business Professor
External Circumstances Affect Consumer Decisions
External Circumstances Affect Consumer Decisions
The Business Professor
Overview of Marketing Strategy
This Video Gives an Overview of Marketing Strategy
Bill Carmody
Adding Value Beyond Your Product or Service
In this video, Bill Carmody emphasizes the importance of understanding the value-add beyond the product or service being offered. He highlights that what sets a business apart is how they deliver, engage, and follow up with customers.
PBS
How Did Makeup Ads Go From Style to Science?
When did makeup ads become less about beauty and more about science? And is that science even legitimate? Or is it just another ploy by the $445 billion cosmetics industry to get you to buy more products? This week Danielle digs into the...
Bill Carmody
The Importance of Focusing on Sales in Marketing
In this video, Bill Carmody highlights the common mistake of focusing on impressions rather than sales in marketing. He emphasizes the importance of driving sales and generating revenue as the ultimate goal of any marketing strategy,...
Curated Video
Digital Technology Pressures and Enterprise Resource Planning Systems for Businesses
This video discusses the pressures placed on businesses to increase the amount of digital technology involved in the production process. Specifically, enterprise resource planning (ERP) is explored as a central digital system that draws...
Bill Carmody
Optimizing for the Right Audience
In this video, marketing expert Bill Carmody emphasizes the importance of targeting the right audience with the right message in digital media. By optimizing for audience specificity, companies can achieve more effective results and...
The Business Professor
Jury Votes Required for Find Guilt or Liability
This Video Explains Jury Votes Required for Find Guilt or Liability
The Business Professor
The Power of Personal Selling: When and How to Use It
This video discusses the importance and effectiveness of personal selling as a marketing tool. The video highlights that personal selling is particularly useful when targeting a specific audience or major customers, as it allows for...
Bill Carmody
Defining Project Activities
In this video, Bill Carmody explains the process of defining project activities. He emphasizes the importance of breaking down a project into smaller components and assigning specific tasks to different teams or departments.
The Business Professor
Guerilla Marketing
This video provides a definition of what is Guerilla Marketing
Bill Carmody
The Power of Sharing Your Narrative
This video emphasizes the importance of selling your story in various interactions, whether with customers or employees.
The Business Professor
Common Types of Business Fraud
This Video Explains Common Types of Business Fraud
Bill Carmody
Maximizing Profitability: How to Prioritize Your Best Customers
In this video, Bill Carmody addresses the common concern of small businesses about increasing profitability by letting go of smaller clients. By prioritizing the larger clients and delivering exceptional value, businesses can maximize...
The Business Professor
What Elements Make Up a Good Marketing Strategy
This Video Explains What Elements Make Up a Good Marketing Strategy
The Business Professor
Marketing - What Distorts the Results of Marketing Research
This Video Explains Marketing - What Distorts the Results of Marketing Research
The Business Professor
Insurance Considerations for the Business
This Video Explains Insurance Considerations for the Business
Bill Carmody
Using Kickstarter to Validate Your Business Idea
Here's why you should launch a Kickstarter campaign before ever jumping into a new business venture.
The Business Professor
Tactics to Move Negotiations into a Zone of Potential Agreement
In this video, the speaker discusses various tactics that can be employed in negotiations to move towards a potential agreement. They explain the concept of the zone of potential agreement and provide examples of tactics such as...