Instructional Video1:54
The Business Professor

Marketing - Charging for Product Transportation

Higher Ed
Marketing - Charging for Product Transportation
Instructional Video2:11
The Business Professor

Marketing - Channel Conflict

Higher Ed
This Video Explains Marketing - Channel Conflict
Instructional Video2:15
The Business Professor

Marketing - Benefits of Personal Selling

Higher Ed
Marketing - Benefits of Personal Selling
Instructional Video2:34
The Business Professor

Loss Leader - Strategy

Higher Ed
A loss leader strategy prices a product lower than its production cost in order to attract customers or sell other, more expensive products. Loss leading is a controversial strategy that is considered predatory. Some companies use a loss...
Instructional Video2:30
The Business Professor

Long Tail Strategy

Higher Ed
The long tail is a business strategy that allows companies to realize significant profits by selling low volumes of hard-to-find items to many customers, instead of only selling large volumes of a reduced number of popular items. The...
Instructional Video1:06
The Business Professor

Line Sheet

Higher Ed
Explanation of Line Sheet
Instructional Video5:10
The Business Professor

Operational Plan Feasibility

Higher Ed
Operational Plan Feasibility
Instructional Video5:46
The Business Professor

Need vs Want in Entrepreneurship

Higher Ed
This Video Explains Need vs Want in Entrepreneurship
Instructional Video4:50
The Business Professor

Naming Your Business

Higher Ed
What are the considerations when Naming Your Business? Follow your state's naming guidelines · 2. Don't pick a name that's too similar to a competitor's name · 3. Choose a name that people can spell and pronounce.
Instructional Video1:36
The Business Professor

Perceived Value

Higher Ed
Explanation of Perceived Value
Instructional Video2:30
The Business Professor

Need Motivate Consumer Decisions

Higher Ed
Need Motivate Consumer Decisions
Instructional Video3:01
The Business Professor

Mixed Costs vs Step Costs

Higher Ed
Mixed costss are a combination of fixed and variable costs. Step costs are consistent costs that step up and remain constant over a range.
Instructional Video2:38
The Business Professor

Merchandise Business - Financial Accounting

Higher Ed
Merchandise Business - Financial Accounting
Instructional Video3:35
The Business Professor

Reasons to Use Traditional Costing

Higher Ed
Traditional costing methods have numerous positive and negative attribtutes when compared to activity-based costing. This video explains the issues that arise when using traditional costing methods rather than activity-based costing.
Instructional Video2:57
The Business Professor

Product Line Analysis in Accounting

Higher Ed
Product line analysis is a detailed process employed as part of the managerial accounting process. This video explains what is Product Line Analysis in managerial accounting.
Instructional Video4:53
The Business Professor

Product Labeling Laws

Higher Ed
In this video, we discuss the major federal acts that regulate the labeling and disclosure requirements for consumer products in the United States. These acts are enforced by various administrative agencies such as the FTC, Consumer...
Instructional Video2:35
The Business Professor

Process Manufacturing Characteristics

Higher Ed
Process manufacturing is a form of continuous manufacturing
Instructional Video2:43
The Business Professor

Price Skimming

Higher Ed
Price Skimming
Instructional Video2:29
The Business Professor

Pioneer Migrator Settlor Map

Higher Ed
The pioneer-migrator-settler map tool guides you to target the area where you have the most to gain by the blue ocean journey and helps you select the right scope for your blue ocean initiative.
Instructional Video0:54
The Business Professor

Sales Mix

Higher Ed
Explanation of Sales Mix
Instructional Video3:05
The Business Professor

Activity-Based Costing - Types of Activities

Higher Ed
Activity-based costing identifies numerous categories or types of activity to which costs are allocated. This video explains the the types of activities employed in activity-based costing.
Instructional Video3:46
The Business Professor

Types of Diversification Strategy

Higher Ed
The three main types of diversification strategies include concentric, horizontal, and conglomerate strategies. Diversification Strategy Explained.
Instructional Video6:35
The Business Professor

Types of Business Strategy

Higher Ed
Organizational (Corporate) Strategy; Business (Competitive) Strategy; Functional Strategy ; Growth-Based Strategies,; Stability Strategies, · Retrenchment
Instructional Video3:29
The Business Professor

Time to Market

Higher Ed
What is the Time to Market for a startup venture? Time to Market (TTM) is the time it takes to go from an idea to a finished product. Sometimes you will come across the term Speed to Market (STM). In the context of startups, TTM is a...