The 4 Ps of marketing, product, price, place, and promotion. In this video we look at the most thought of P when people think of marketing, and that is Promotion. Whether it is advertising, sales force, or sales promotions all of these...

With storefronts closing and websites opening it is important for firms to be aware of some of the factors that can influence customer service and customer satisfaction in the digital marketing sphere. Here we go through some tips on...

When firms target their customers they need to determine the overall kind of marketing strategy they are going to use. Whether it is a one size fits all model that you see with Mass Marketing, or at a one on one level in...

When firms are determining their pricing for their products and services there are a number of factors to be considered. Here we look at the 5 Cs model for pricing where we look at company objectives, customers, competition, costs, and...

Through its rich culture, Morocco is aiming to reach the heart of the Russian consumer – a business strategy which could pave the way for Moroccan products into the vast Russian market . Centuries of history, modernity and elegance came...

Despite years of calls for reform, financial industry opposes greater investor protection

It’s not that we’re producing too much, it’s just there’s not enough demand – the argument from China, which is under pressure to curb steel output amid a global glut. Ministers and trade officials from over 30 major steel producing...

If you're trying to kick the smoking habit there's a whole slew of products to help you meet your goal. Nicotine gum and Lozenges, which you can buy at a drug store without a prescription, can satisfy the need for smoke and help you...

Howcast - With new media innovator Howcast, it's easy to leverage engaging, cost-effective, high-quality instructional videos to help achieve your business goals. Howcast combines the energy and ingenuity of digital media with the...

Howcast - A man's short hairstyle can be versatile and flattering, no matter the hair type. Learn which products to use to keep your style in tip-top shape.

Howcast - Learn how to cover your roots in this Howcast hair tutorial featuring celebrity hairstylist Jacqueline Bush.

Howcast - Learn about green pesticides in this Howcast pest control video with expert Jeff White.

Howcast - Learn how to take care of sensitive skin from dermatologist Elissa Lunder in this Howcast skin care video.

Howcast - Get the lowdown on bodybuilding products with expert Skip La Cour in this Howcast bodybuilding video.

Howcast - Learn what you can do to reduce your risks for breast cancer in this Howcast video with expert Marisa Weiss, MD.

Howcast - Learn about the best facial treatments for sensitive skin from licensed esthetician Joanna Vargas in this skin care video from Howcast.

Howcast - Learn how to handle adolescent acne during puberty from Jennifer Wider, M.D. in this Howcast video.

Howcast - Learn about fashion house Burberry in this Howcast video with expert Nancy Deihl.

Howcast - Learn about fashion brand Hunter Boots in this Howcast video with expert Nancy Deihl.

Howcast - Learn about the best facial treatments for oily skin from licensed esthetician Joanna Vargas in this skin care video from Howcast.

Howcast - Learn about fashion house Dior in this Howcast video with expert Nancy Deihl.

Howcast - Learn how to talk to a hairstylist from Suite 303 stylist April Barton in this Howcast video.

Howcast - Learn about drinking while nursing from lactation consultant Melissa K. Nagin in this Howcast video.

Howcast - Learn about sex toys from sex therapist Dr. Megan Fleming in this Howcast video about the psychology of sex.