Instructional Video1:20
The Business Professor

Marketing - What is Lead Generation

Higher Ed
Marketing - What is Lead Generation
Instructional Video2:33
The Business Professor

Marketing - What is Experimental Research

Higher Ed
This Video Explains Marketing - What is Experimental Research
Instructional Video2:19
The Business Professor

Marketing - What is Cross-Selling

Higher Ed
Marketing - What is Cross-Selling
Instructional Video1:52
The Business Professor

Marketing - What is Consultative Selling

Higher Ed
Marketing - What is Consultative Selling
Instructional Video2:53
The Business Professor

Marketing - What do Sales People Do

Higher Ed
Marketing - What do Sales People Do
Instructional Video1:30
The Business Professor

Marketing - What are Marketing Models

Higher Ed
This Video Explains Marketing - What are Marketing Models
Instructional Video2:10
The Business Professor

Marketing - What are Ethics

Higher Ed
Marketing - What are Ethics
Instructional Video3:54
The Business Professor

Marketing - Product Life Cycle

Higher Ed
Marketing - Product Life Cycle
Instructional Video2:27
The Business Professor

Marketing - How Salespeople are Compensated

Higher Ed
Marketing - How Salespeople are Compensated
Instructional Video3:42
The Business Professor

Cost Volume Profit Analysis - Margin of Safety Analysis

Higher Ed
Margin of Safety Analysis is a key assumption when conducting a Cost Volume Profit Analysis. This video explains the relevance of this assumption.
Instructional Video3:41
The Business Professor

Management Concentration

Higher Ed
Management Concentration
Instructional Video2:53
The Business Professor

Marketing - How to Measure the Impact of Social Media

Higher Ed
Marketing - How to Measure the Impact of Social Media
Instructional Video2:13
The Business Professor

Marketing - How Can We Use Social Media

Higher Ed
Marketing - How Can We Use Social Media
Instructional Video3:25
The Business Professor

Market Size

Higher Ed
This Video Explains Market Size
Instructional Video2:08
The Business Professor

Market Potential

Higher Ed
This Video Explains Market Potential
Instructional Video2:34
The Business Professor

Loss Leader - Strategy

Higher Ed
A loss leader strategy prices a product lower than its production cost in order to attract customers or sell other, more expensive products. Loss leading is a controversial strategy that is considered predatory. Some companies use a loss...
Instructional Video4:32
The Business Professor

Payment and Credit Policies

Higher Ed
Payment and Credit Policies
Instructional Video3:47
The Business Professor

Marketing Plan Promotions

Higher Ed
This Video Explains Marketing Plan Promotions
Instructional Video3:57
The Business Professor

Marketing Plan: Goals and Objectives Section

Higher Ed
This Video Explains Marketing Plans: Goals and Objectives Section
Instructional Video3:55
The Business Professor

Marketing - What to Do and Not Do as a Salesperson

Higher Ed
Marketing - What to Do and Not Do as a Salesperson
Instructional Video1:00
The Business Professor

Percent of Sales Method - Accounts Receivable

Higher Ed
Percent of Sales Method - Accounts Receivable
Instructional Video0:54
The Business Professor

Outside Sales

Higher Ed
Explanation of Outside Sales
Instructional Video2:01
The Business Professor

Negative Aspects of Personal Selling

Higher Ed
Negative Aspects of Personal Selling
Instructional Video2:16
The Business Professor

Marketing - Why Sales Follow Up is Important

Higher Ed
Marketing - Why Sales Follow Up is Important