+
Lesson Plan
Curated OER

"Let's Make Some Money"

For Teachers 4th - 6th
Students complete a project about economics, supply, and advertising. In this advertising activity, students discuss how money is made, entrepreneurs, and advertising. They make their own business with toys to sell to Kindergartners.
+
Lesson Plan
Curated OER

It's in the Label - The Food Label

For Teachers 4th - 5th
Young scholars examine the fat content in their diet and how advertising affects their eating habits.  In this nutrition and advertising lesson, students analyze pizza and how to make it healthier.  Young scholars recognize the...
+
Lesson Plan
Curated OER

Product Persuasion

For Teachers 5th - 8th
Students examine various products and analyze the marketing strategies used to entice consumers. They bring in a product they like to use, and using persuasive writing, they write their own advertisements for their products.
+
Lesson Plan
One Hen

Making Choices

For Teachers 4th - 9th Standards
When choosing what foods to eat, there are a lot of factors to consider. To help make the decision a little easier, young learners work in small groups developing short plays, stories, or advertisements that address the different issues...
+
Lesson Plan
1
1
Curated OER

Comparison Shopping

For Teachers 3rd - 6th
Elementary schoolers explore the concepts associated with comparison shopping, and the concept of need versus want. They also look closely at the power of advertising and become more aware of the messages that ads present. After taking...
+
Lesson Plan
Curated OER

Energy Plus!

For Teachers 3rd - 5th
"Energy Plus!" from Together Counts is three days worth of lessons, discussions, and activities about nutrition. The materials help you teach youngsters about eating healthy and burning calories. Energy in and energy out. Included are...
+
Worksheet
Curated OER

Coca -- Cola Unveils New Global Ad Strategy

For Students 4th - 6th
In this English worksheet, students complete a variety of exercises involving news generated about the soft drink Coke. Kids read an article, work on 6 warm-ups and answer 8 statements as true or false. Students match up 10 synonyms...
+
Lesson Plan
Curated OER

Busting the Tobacco Ads.

For Teachers 5th
Fifth graders recognize that tobacco companies target young people with their advertisements. In this tobacco instructional activity, 5th graders understand why tobacco companies target youth. Students define the word adbuster and create...
+
Lesson Plan
Curated OER

BEGINNER LEVEL LESSON PLAN ANTICIPATORY SET

For Teachers 3rd - 5th
Students are be able to analyze primary sources for evidence of American entrepreneurship during the early 20th century. They identify the attributes that helped George Eastman succeed as an entrepreneur and consider the role advertising...
+
Lesson Plan
Curated OER

Shop 'Til You Drop

For Teachers 4th - 5th
Students compare food prices to find the lowest unit price and make choices about where to shop and what to purchase on weekly items, cost comparisons and items needed. They collect grocery ads and weekly sale flyer's to expedite their...
+
Lesson Plan
Curated OER

Paper Towel Testing

For Teachers 2nd - 5th
Students discuss whether there are variations in absorbency and wet strength amount different brands of paper towels. They compare advertising claims and personal preferences and perform tests to reach a conclusion of which brand is the...
+
Lesson Plan
Curated OER

Let the Phone Get Them Talking! Using the Yellow Pages as a Teaching Resource

For Teachers 5th - 9th
Students categorize information in the Yellow Pages. In this Let the Phone Book Get Them Talking! lesson, students find pictures in the Yellow Pages and thus gain a better understanding of how the book is organized. Students locate local...
+
Lesson Plan
Southern Poverty Law Center

Analyzing Gender Stereotypes in Media

For Teachers K - 5th Standards
Why might toy advertisers use gender stereotypes to sell their products? Young people think critically about media messages and its role in gender stereotyping with a thought-provoking lesson plan.
+
Worksheet
Curated OER

A Shopping Spree!

For Students 2nd - 3rd
In this adding prices of items worksheet, students choose items and add their totals using mental math, paper and pencil, and the calculator.
+
Lesson Plan
Curated OER

Persuasive Writing -- Commercial Style

For Teachers 3rd - 8th
Students create persuasive TV commercials for common products. They develop a list of products, write the script for a commercial, and act-out and videotape the commercial to present to the class.
+
Lesson Plan
Curated OER

What's In Your Bag?

For Teachers 4th
Guess what is in the bag! Use this instructional activity at the beginning of the year to discuss appropriate items for 4th grade students to have in school. Each group develops a list of appropriate items as well as inappropriate items,...
+
Interactive
Curated OER

Breaking News English: Coca-Cola

For Students 5th - 10th
In this Coca-Cola worksheet, students read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write, and...
+
Lesson Plan
Curated OER

Peanut Butter Broccoli - Creating New Produce Through Genetic Selection

For Teachers 5th
Fifth graders understand that traits are inherited and change over time. In this physical traits lesson, 5th graders compare produce items for similar traits. Students create large graphs to show their results. Students discuss genetic...
+
Interactive
Curated OER

Breaking News English: Microsoft Windows

For Students 5th - 10th
In this Microsoft Windows worksheet, learners read the article, answer true and false questions, complete synonym matching, complete phrase matching, complete a gap fill, answer short answer questions, answer discussion questions, write,...
+
Lesson Plan
Curated OER

Philanthropy "Giants"

For Teachers 3rd - 5th
Students report on the activism of corporate philanthropists. In this service learning instructional activity, students research companies that operate as philanthropists and identify their recipients.
+
Lesson Plan
Curated OER

Understanding My Pyramid

For Teachers 2nd - 6th
Students examine the food pyramid and construct a healthy meal. In this food pyramid lesson, students examine the new food pyramid that includes fats and oils, and is arranged with brightly colored triangles. They use grocery store adds...
+
Lesson Plan
Curated OER

Label Language

For Teachers 4th - 7th
Students read food labels and understand their meaning. For this healthy eating lesson, students discuss healthy foods and snacks. Students understand the fat and calorie content of foods and discuss the regulations on food...