Curated OER
Practical Marketing Skills in Travel and Tourism 2
Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...
Curated OER
Products and Services for Consumers and Industry
Students study the products and services that the United Kingdom's travel and tourism industry has to offer. They look at how a location is marketed in the public and private sector, and apply it to a practical exercise in marketing a...