Lesson Plan
Curated OER

Food Advertising Tricks

For Teachers 6th - 9th
Students recognize techniques used to make food look appealing on television and in advertising, and explore the separate elements that compose media messages and products.
Lesson Plan
Curated OER

Create a Popstar

For Teachers 8th - 10th
Students develop an awareness of one's media and consumer habits. They recognize advertising techniques, such as the use of celebrity spokespersons and music.
Lesson Plan
PBS

Elasticity of Demand

For Teachers 9th - 12th
High schoolers explore the current economy and determine what items will or will not sell in a poor economy and why. After researching aspects of the current economy, reviewing a provided case study, completing the provided...
Lesson Plan
Curated OER

What's In the Shopping Bag?

For Teachers 6th - 8th
Students explore the techniques used by advertisers to sell toys and snack foods, increase awareness of consumer habits and media influences and differentiate between information and selling.
Lesson Plan
Curated OER

Paper Bridge

For Teachers 2nd - 4th
Students view a video about bridges. They create their own bridge out of paper and share it with the class. They create an advertisement for a bridge shown in the film.
Lesson Plan
Curated OER

Is the Price Right?

For Teachers 6th - 9th
Students explore the techniques used by advertisers to sell goods, increase their awareness of consumer habits, differentiate between information and selling, and become aware of what motivates them to buy products.
Lesson Plan
Curated OER

Can China Kick the Habit?

For Teachers 6th - 8th
Students watch a video on the problem of smoking in China. Using the Internet, they explore the cigarette marketing campaigns in the United States and on their way home identify advertisements. They discuss their findings and discuss...
Lesson Plan
Curated OER

The Declaration of War Against Japan and Just War Theory

For Teachers 9th - 12th
Students examine the attack on Pearl Harbor and how it changed the history of the United States. After watching a video from "The War", they discuss the characteristics of a "just war" and identify the laws in international warfare. ...
Lesson Plan
Curated OER

Boomtime

For Teachers 9th - 12th
Students view a short film about the rise of prosperity after World War II. They examine the role of status symbols and owning vehicles. They compare and contrast advertisements from the 1950's with those from the 1990's.