Students explore employment by analyzing the newspaper. In this wanted ads lesson, students identify the importance of job selection and job growth while reading entries in the wanted ads for employment opportunities. Students answer...

Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....

Middle schoolers review magazine ads and take a look at some of the most common advertising techniques. From analyzing these ads, youngsters begin to become aware of how advertisers target specific age groups, gender groups, and how they...

Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...

"Help Wanted: A Supreme Court Justice." What should be included in the ad? Learners ponder the question during a lively activity that asks them to examine the qualifications for various federal offices and then create job postings....

Learners explore mass media by completing worksheets in class. In this consumerism lesson, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Learners analyze a group of ads in...

What is "viral marketing" and how does it relate to mathematics? Young mathematicians use exponential functions to develop a mathematical model for a business advertising campaign. Learners then see how their campaigns increase...

A gem of a lesson plan! Analyze what makes stones valuable and their aesthetic value. Young gemologists use the Internet to choose what stone they are interested in and then write an advertisement.

Learners observe the effect "El Nino" left on kelp plants and sea urchins. They analyze the data collected by researchers, by graphing it on a TI calculator. Before graphing and analyzing the data, you may want to revisit the events of...

Pupils examine and read advertisements related to cars. Using the ads, they recognize prices, telephone numbers, content and the target audience of the ad. They create their own advertisement using appropriate vocabulary and share them...

Students complete activities to discover spending, goods, services, price, advertising, choice, alternatives, criteria and opportunity cost.

Students investigate natural selection and differential survival among divergent phenotypes of a population. Using everyday items , they model adaptations of camouflage and protective coloration in two very different environments.They...

Learners identify the steps needed to apply and receive a job. Using the internet, they find a career they are interested in and practice completing out the application. To end the instructional activity, they role play the role of the...

Students read food labels and understand their meaning. In this healthy eating lesson, students discuss healthy foods and snacks. Students understand the fat and calorie content of foods and discuss the regulations on food...

Students compare and contrast generic and brand name products and the costs of producing each. They explore the "Bargain Basement" section of the ING website, participate in a soda taste test, and tally the results of the taste test on a...

Students explore artistic design by creating pin wheel models in class. In this modern art lesson, students examine historic art work of Van Gogh, O'Keeffe and Mondrian before emulating their work on construction paper. Students utilize...

Students discuss the importance of using their seat belts in cars. After viewing different public service announcements, they identify ones which made an impact on them. In groups, they draw their own announcement to educate others about...

High schoolers examine the ways charities such as the March of Dimes collect funds. They analyze the perceptions people have about these charities and evaluate sources of citizen's rights.