Lesson Plan
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Classroom Capers: Creating a Magazine

For Teachers 4th
Fourth graders build language skills in the context of creating a classroom magzine. They participate in activities which help students communitcate ideas and information for a variety of purposes and for specific audiences using the...
Lesson Plan
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Magazine Production

For Teachers 11th - 12th
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
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Group Product-Pitch Presentation

For Teachers K - 12th
Are you just about to teach persuasion in your class? If so, you should consider this short unit. In small groups, learners create a product, develop a magazine ad for the product, and pitch this product to the class using a visual...
Lesson Plan
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Sports Personalities in Advertising

For Teachers 7th - 9th
During a series of four activities, class members examine and deconstruct advertising that features famous athletes. They determine target audiences, analyze ads, explore "emotional climate," and role play a meeting between a sports...
Activity
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1920's Magazine

For Teachers 9th - 12th Standards
What a creative and engaging project to incorporate into your studies of the 1920s! Your young historians will work in groups to design a magazine discussing the political and cultural topics of the decade, each member writing one...
Lesson Plan
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Media Awareness: the Basics of Advertising

For Teachers 7th - 12th
Students explore marketing techniques. In this media awareness lesson, students watch instructor-selected advertising and identify the marketing techniques used in each of them. Students then create advertisements for products.
Lesson Plan
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Creating Your Own Ad

For Teachers 8th - 10th
Students analyze the effective advertisements in print and Internet ads. In this advertisements instructional activity, students create a collage of original and repurposed words, graphics, and images of advertisements. Students create a...
Lesson Plan
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For Sale - Ageless Water

For Teachers 5th - 6th
Students discuss the topic of everlasting life after completing the novel, Tuck Everlasting. They examine advertisements for bottled water on the Internet and in magazines. Then they create their own advertisement for ageless water.
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On the Cutting Edge

For Teachers 6th - 8th
Introduce the background of design and designers and their role in communicating their thoughts to others. In groups, you can assign participation in a writing cluster on various designers and write paragraphs to submit to magazines. To...
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Taking a Closer Look (Critical Viewing)

For Teachers 6th - 12th
Students explore persuasive writing in advertisements. For this advertisements lesson, students evaluate tobacco advertisements for persuasion techniques. Students then create a counter advertisement against smoking.
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Create Your Own Business!

For Teachers 6th - 12th
Create a business and assess the costs of acquiring a business licenses and advertising. The class determines the name, location, business product to be sold and the best method to sell that product. A great way to understand the US...
Lesson Plan
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Ad Creation from Admongo.gov

For Teachers 5th - 6th
Students explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...
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The Influence of Advertising

For Teachers 11th - Higher Ed
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson plan, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about...
Lesson Plan
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Advertising Through the Decades

For Teachers 12th
Twelfth graders compare and contrast advertising styles and motives from 1920 to present. Using internet research and print advertisements students make comparisons and inferences about the function of marketing. At the culmination of...
Lesson Plan
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Trick or Treat for Unicef

For Teachers 5th - 6th
Creative thinkers develope advertisements. They work in groups to create an advertisement featuring the importance of contributing to UNICEF. They research, learn about point of view, and present final projects to the class.
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Project Playhouse

For Teachers 9th - 12th
Students read about Kent State's ongoing support for Hurricane Katrina victims by building and auctioning off playhouses for children. They create an ad for the playhouses, including a headline and some copy (words) plus visuals that...
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The Wild, Wild West

For Teachers 6th
Sixth graders research the history of the transcontinental railroad. They use advertising propaganda techniques to design and create a poster encouraging people to explore the West by rail.
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Creative Writing Lesson

For Teachers 6th - 8th
It's hard to find inspiration; have your learners bring in a slew of magazines and search for inspiring pictures! They look for characters, setting, and possibly even conflict clues. They analyze the pictures they select, turn their...
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Make a Mockery of Magazines

For Teachers 8th - 12th
Students examine tabloids. In this journalism lesson, students compare and contrast satirical magazines and then plan, write, and compile their own.
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Ad Awareness from Admongo.gov

For Teachers 4th - 7th
Learners explore mass media by completing worksheets in class. In this consumerism instructional activity, students discuss the meaning behind advertisements and how they are used in television, the Internet and print. Learners analyze a...
Lesson Plan
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Tobacco

For Teachers 5th - 8th
Students write paragraphs about the message of an advertisement ad they see in magazines and their intended audience. In this advertisements lesson plan, students look at tobacco, clothing, hair products, and more.
Lesson Plan
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Propaganda & Persuasive Techniques: Do You Buy It?

For Teachers 5th
Fifth graders investigate the basic persuasive techniques employed in advertising. They identify three examples of propaganda/persuasive techniques, complete an observation chart, take an advertising quiz, complete a spreadsheet that...
Lesson Plan
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U.S. Geography: The Midwest

For Teachers 3rd - 5th
Students research agricultural products of the Midwest. In this Midwest lesson, students watch a video about the geography of the Midwest, discuss how topographical features were formed and review the agricultural products the Midwest...
Activity
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Mission Assignment: Create a Sustainable Car

For Teachers 2nd - 5th
Students find their dream car by looking in car brochures and magazines. In this language arts lesson, students discuss what their dream car is. Finally, students get into small groups and rank their group's dream cars from highest to...