K20 LEARN
Ethos, Logos, Pathos: Persuading Your Audience
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
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Infomercial
Students use the Internet to research a topic for an infomercial presentation. Using the research gathered, students design the layout of a brochure. Next, students use Microsoft Publisher to create a brochure that combines images and...
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From the Mouths of Space Scientists: An Introduction to Space and Weather
After researching the Greenland Space Science Symposium, curious thinkers create a PowerPoint or video presentation. They use the information they gathered to construct their presentation.
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Mother's Day Trip
Help your class develop their public speaking skills. They write original scripts for informative infomercials, plays, or poetry. They work to present their information with purpose.
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Climate Change Effects on Organisms and Ecosystems: You are the Experts!
Seventh graders research about the effect of climate on different ecosystems. In this life science lesson, 7th graders present their research by creating a poster, infomercial, skit or song. They discuss how organisms adapt to climate...
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Hey Kid, Want To Buy A Bridge?
Learners study the building of the Brooklyn Bridge and the inventions of Thomas Alva Edison. They design an infomercial to sell a product or a service for an invention. They create an invention that improves the world and write an...
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The Influence of Advertising
Students analyze advertisements and develop guidelines for viewing advertising. In this advertising lesson, students discuss print ads, TV commercials, and other examples of ads. Students survey their friends or relatives about their...