Curated OER
Exploring "My Market"
A great way to determine if a career is right for you is to try it out. Learners explore the marketing career cluster by interviewing a person working in the marketing field and by developing a marketing-related service learning project....
California Department of Education
What’s the Market for My Labor?
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
Curated OER
Marketing Research Projects
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
Kenan Fellows
Ready, Set, Save on Solar Energy Technology!
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
Curated OER
Group Presentation Project
Students teach class by creating a presentation and activity for a section of the chapter on Marketing Plans and Market Segmentation. They work cooperatively in groups on different sections of the textbook chapter and use PowerPoint to...
Curated OER
Travel Leisure Company Project
Students define marketing terms such as products, goods, services and ideas. They access the Internet for attractions, landmarks, and meals for an international destination. They create flyers and newsletters using DeskTop Publishing as...
Curated OER
Branding and Marketing Religion
High schoolers explore religious worship. In this marketing religion lesson, students examine their own religious beliefs and practices as they investigate religious outreach practices.
Curated OER
Jones Soda Project - Photography as a Vehicle (For Marketing)
Students create a marketing campaign using digital photographs. In this digital marketing lesson, students perform online research to determine the attitude that a soda company is attempting to portray with its marketing. They take...
Curated OER
Let's Play the Stock Market
Eighth graders explore the basics about investing in the stock market, begin to see how the knowledge of decimals, fraction, and percents can be applied to financial profit or loss if investing in the market, and track their stocks using...
Curated OER
Entrepreneurship: Will it Work?
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
Curated OER
Take this Job and Love It!
High schoolers need to be prepared to enter the job market during or after high school. Here are six preparational activities geared at getting those kids ready to enter the job market. They conduct research on various jobs, learn about...
Curated OER
Great Depression and New Deal
The five activities outlined in this resource packet engage class members in projects that ask them to research the causes and the effects, both national and local, of the Great Depression and the New Deal policies of FDR.
Curated OER
Magazine Production
Analyze magazines as a class, looking carefully for the target audience, advertisements, and topics presented. Small groups then work as a publication team and receive a magazine that they have to "sell." Each individual has a different...
Federal Reserve Bank
To Rent-to-Own or Not to Rent-to-Own?
Explore the key elements of a contract with your young adults, and delve into the features and unique benefits of a rent-to-own contract through discussion and worksheet practice.
Curated OER
WHY DOES MONEY HAVE VALUE?
Students learn that money has value by examining the history, meaning of money. market structures and pricing. In this analysis lesson, students use exchange rates to find the cost of an item different currencies.
Curated OER
Project H.O.P.E. (Highlighting Opportunities for Potential Employment)
Students explore career paths by creating a job scrapbook. In this employment lesson, students discuss what types of skills employers look for in the job market. Students decide on a career they would like to explore by creating a...
Curated OER
New Toy Project
Students create a new toy for a toy company. They determine the demographics of the target market and explain their decision. Students use the six steps of new product development to develop a new toy for the selected target market.
Curated OER
Build Your Dream Science Lab
Would your ideal science lab be filled with bubbling beakers and zapping Tesla coils? Or would it contain state-of-the-art computer technology and data analysis? Dream big with an innovative lesson that connects math and language arts...
Curated OER
U.S. Imperialism PowerPoint Project
Eighth graders explore U.S. Imperialism. They explain why stronger countries take control of weaker countries. Students research Imperialism in other parts of the world. In groups, 8th graders create a PowerPoint presentation discussing...
Media Education Lab
Sponsored Content as Propaganda
What is sponsored content? Who produces sponsored content? Why? Is it fair or unfair? What are the privacy implications for consumers? To answer these questions, class members view a model screencast before crafting their own that...
Curated OER
Talking about Advertising
Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...
State Library of Ohio
Tuck Everlasting
A great toolbox of ideas for any teacher preparing to teach the novel Tuck Everlasting by Natalie Babbitt, this resource includes a short biography of Natalie Babbitt, several discussion questions that could double as writing prompts,...
Curated OER
Fashion Strategies
Discover fashion terms with your class, they will design details while examining the top designers and world fashion centers. Among the topics discussed are: marketing, specializing, and designer labeling. To complete the assignments,...
Curated OER
The Great Depression Essay
High schoolers explore the events that led to the stock market crash,the concerns of the Depression, and the effects of the New Deal programs on the American people and the American economy.