Global Oneness Project
Deconstructing Consumerism
To increase awareness and launch a discussion of consumerism, class members view What Would It Look Like, a 25 minute film of images that capture the global effects of the consumption of goods. Viewers make a list of the images that they...
Federal Trade Commission
Ad Awareness
Movie theaters, shopping malls, television, the Internet ... no matter where people go, they are inundated with advertisements. Scholars discuss the topic of ad awareness using the first of four Admongo lessons about advertising. Pupils...
Curated OER
Critical Consumerism
Develop critical thinkers and awareness of the media's techniques. Impressionable minds analyze advertisements they see all around them in this potentially 3-week long unit of five complete lesson plans. Extended discussions, outside...
Curated OER
Critical Consumerism
Students identify the role of advertisements in their environment. For this advertisement lesson, students find advertisements in their classrooms and discuss them. Students write a definition for advertisements and identify related...
Curated OER
Consumerism
Seventh graders explain the concept of needs verses wants, influences on consumers, and advertising and relate those to making positive consumer choices. They break into small groups and plan a two-week day camp involving games and...
Global Oneness Project
Deconstructing Consumerism
A short, engaging video provides a critique of the hyper-consumerist mentality that many think have taken over the Western world. After watching the video, pupils reflect on their own habits and use evidence to respond to discussion and...
Curated OER
Critical Consumerism: Videos and Teen Culture
Young scholars analyze music videos as a study on teen culture. In this teen culture lesson, students view music videos and track a different aspect of the videos for male representation, female representation, racial representation,...
Curated OER
Critical Consumerism
Students investigate the ways companies target the teenage demographic. In this advertising lesson plan, students discuss in focus groups what they like to buy. Students also complete a related worksheet.
Curated OER
The Persuaders
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
Curated OER
Consumption
Students analyze the issue of consumption using the No Impact Project. In this consumption activity, students watch a video about issues related to consumption. Students discuss the prevalence of advertising and society's need for...
Curated OER
Consumerism and the Consumer Society
Students read an article titled "How Much Is Enough?" by Alan Durning. They work in small groups to summarize the author's main point for each paragraph and then identify and discuss further questions they may have in response to the...
Curated OER
Problem-Based Research Lesson: Wal-Mart Debate
To prepare for class, students will read several articles (links included). Students discuss the articles, and ways to deal with the proliferation of big-box stores in rural areas. The class takes two minutes to generate a research...
Annenberg Foundation
The Progressives
The Progressive Era brought about a word that often leads to turmoil—change! Learners research the late 1800s in American history to uncover societal issues gripping the nation back in the day. The 15th lesson of a 22-part series...
Curated OER
History of Miss America
Students make a time-lines of of decades using images from Miss America. In this history lesson, students looks at the country's beauty pageant and how it changes the lives of women in America. Students debate issues such as size...