Use a quick bell-ringer to interest your class in the art of persuasion. They brainstorm where they find examples of persuasion in their lives and identify who is trying to persuade them. Then they either fish through magazines or look...

Students practice persuasive writing by creating a travel brochure.  In this creative writing lesson, students research a popular tourist destination they would like to visit and create a brochure enticing readers to come....

Seventh graders, in pairs, decide on a product they would like to advertise and design an advertising plan for said product. Using ClarisWorks, 7th graders create an advertisement using pictures, vote on their favorite and discuss what...

Elementary schoolers study the symbolism and influences found in advertising. First, they learn about the history and cultural significance of the Summer Official's Hat that was a symbol of status in ancient China. Then, they access...

Fifth graders are shown how advertisers use persuasive language and imagery to con us. They use this knowledge to question advertisers notions to persuade us one way or another. Students create a new jingle for an advertisement for...

Fourth graders create mock advertisement campaigns.

Pupils role-play to determine the best types of magazines that should be purchased for their media center. They create a sales presentation for a particular magazine in small groups. As they listen to each presentation they evaluate...