Instructional Video7:02
Curated Video

Estée Lauder: The Mother of Modern Marketing

10th - Higher Ed
Estee Lauder became interested in the beauty products business as a child. But, it was her marketing strategies that single out her genius. The things she did in the late 1940s still seem fresh and modern. That’s why I call her the...
Instructional Video23:32
The Wall Street Journal

CFOs of AT&T, Salesforce and Estée Lauder on Crisis Management

Higher Ed
AT&T, Salesforce and Estée Lauder chief financial officers discuss how this past year of crisis management produced new ways to assure business continuity and the key insights CFOs can take away.