BOGO, Going out of business sale, coupons, rebates, discounts, all of these are examples of Sales Promotions that firms use to entice customers to buy or at least visit their store. Here we look at typical sales...

Quibi CEO Meg Whitman shares her vision for the mobile-first future of entertainment at WSJ Tech Live in Laguna Beach.

This video provides an overview of advertising, exploring its various forms and historical origins. It explains how advertising seeks to promote products, services, and ideas through creative techniques and platforms such as television,...

Michael Sandel: From market economy to market society - IQ2 Talks.