Curated Video
How to Set a Clear Vision and Mission for your Team
A clear vision and mission for your project is a basis for both: - clarity of purpose, and - team motivation Mission and vision address the importance of answering the question 'Why?' They provide your project team with a connection to...
Curated Video
What is MOST and What is GOSPA?
I often find simple, hierarchical frameworks to be good thinking tools and mental models to help me understand and describe a situation. So, what is MOST and what is GOSPA? What is MOST? MOST Analysis is a business tool for setting...
All In One Social Media
How To Make Facebook Business Page From Scratch (2024)
This video is a Facebook Business Page Tutorial for beginners so you can utilize the most popular social network on the internet, Facebook.
All Ears English
2109 - Fortune 100 Speaker Jessica Kriegel on 3 Culture Questions You Must Ask in a Job Interview
You are in an interview- and the job seems great, but how do you know if the culture of the organization is going to be a good fit for you? Today workplace culture strategist Dr. Jessica Kriegel shows us 3 key questions that we can ask...
The Business Professor
Vision Statement in a Business Plan
What is the Vision Statement in a Business Plan? A vision statement is a written declaration clarifying your business's meaning and purpose for stakeholders, especially employees. It describes the desired long-term results of your...
The Business Professor
Mission Statement in a Business Plan
What is the Mission Statement in a Business Plan? A Mission Statement is a definition of the company's business, who it serves, what it does, its objectives, and its approach to reaching those objectives. A Vision Statement is a...
The Wall Street Journal
When Purpose and Politics in Advertising Collide
BlackRock, Edelman and MassMutual weigh in on the increasing use of brands as platforms for social causes and what the future of purpose-driven marketing looks like amid a divided nation?
Curated Video
Factors Affecting Business Decision Making
This video lecture explores the factors that influence the decision-making process of businesses, including their mission statement, business objectives, ethics, external environment, and constraints. Real-world examples from companies...
The Business Professor
Elements of a Marketing Plan
This Video Explains the Elements of a Marketing Plan
Global Ethics Solutions
Good Ethics is Good Business - Part 3-Training Issues
Take back your ethical effectiveness and get your priorities straight by learning real and specific problems that prevent people from behaving ethically and then learn practical steps to overcome them. This is the fourth part of a...
The Wall Street Journal
The Route to the Top
Landing the CEO role can often be a struggle for CMOs. We'll have an honest conversation about what it takes to get there, and the challenges you'll likely face along the way.
Communication Coach Alex Lyon
What is a Mission Statement?
What is a mission statement? We'll look at examples from brand-name companies and help you write your own mission statement by the end of the video.
The Wall Street Journal
Creativity at the Pace of Culture
Ryan Reynolds isn’t just an actor and producer, he’s also a marketing maverick. During the Cannes Lion Festival of Creativity he spoke at Journal House about his recent creative agency merger and how creativity has been impacted by the...
Curated Video
Mitch Modell on Mission Statement, Core Values, and Surviving in Business
The video features Mitchell Modell, the CEO of Modell's Sporting Goods. He talks about how his company has survived various crises and intense competition through their mission statement and core values. He shares anecdotes about...
The Business Professor
Marketing Mission Statement
This Video Explains the Marketing Mission Statement
Communication Coach Alex Lyon
Your Mission, Vision, and Values (with Examples)
What are Your Mission, Vision, and Values? We'll look at lots of examples to help you write your own list of corporate or personal values. - In summary, a mission statement is a concise "job description" for the organization that...
Global Ethics Solutions
How Do You Spell Success? E.T.H.I.C.S. - Part 6-Stewardship
Learn six key ingredients to ethical success in your job and in your leadership. This is the sixth in a six-part course that will teach you to use your intuition to dig deep to understand your moral code and connect what you have learned...
Hip Hughes History
Thematic Essay Advice
Advice for students taking United States History exams on how to apporoach the thematic essay. Specifically geared for NY states US History Regents examination.
Cerebellum
Marketing: Marketing Planning
Setting objectives and goals for your Marketing plan. This is part 2 in the series: 'Marketing: The Basics'.
Cerebellum
Marketing: Marketing Plans Continued
This clip introduces the concept of creating a marketing plan and increasing profits. This is part 1 in the series: 'Marketing: Persuasion'.
Bloomberg
Betting on Unicorns
Sep.12 -- Glenn D. Fogel, CEO & President of Booking Holdings speaks with Bloomberg's Peter Elstrom at Bloomberg Sooner Than You Think summit in Singapore.
Bloomberg
Starbucks CEO on Store Revamp, Coffee Prices and Success in China
Sep.05 -- Kevin Johnson, Starbucks Corp. chief executive officer, discusses the company's revamp, coffee products and success in China with Bloomberg's David Westin on "Bloomberg Markets: The Close."
Curated Video
US boy plans NKorea trip to pitch idea for DMZ "peace forest"
1. Jonathan Lee with his parents, Melissa and Kyoung
2. Wide of Jonathan and his parents
3. High shot of photo being displayed on table, showing Jonathan meeting former South Korean president Kim Dae-jung
4. Close of photo
5. SOUNDBITE...