Instructional Video4:34
Curated Video

What is a Digital Marketing Strategy

Higher Ed
Navigate success in the online world by understanding what a digital marketing strategy entails. In this informative video, explore the key elements and foundational concepts of developing a robust digital marketing strategy. Discover...
Instructional Video5:20
Curated Video

What is a Digital Marketing Campaign

Higher Ed
Unlock the power of online promotions with this informative video that explains what a digital marketing campaign is all about. Gain insights into the essential components and strategies used to create effective campaigns that drive...
Instructional Video6:05
Curated Video

Search Engine Advertising

Higher Ed
Boost your visibility and drive conversions with effective search engine advertising in this informative video. Discover the power of paid search campaigns and learn how to create compelling ads that capture the attention of your target...
Instructional Video11:07
Curated Video

SaaS Digital Marketing

Higher Ed
Unlock growth and success with SaaS digital marketing in this insightful video. Explore the unique strategies and tactics designed specifically for marketing software-as-a-service (SaaS) solutions. From lead generation and conversion...
Instructional Video7:50
Curated Video

Lifestyle Marketing

Higher Ed
Explore the captivating world of lifestyle marketing in this enlightening video. Discover how brands connect with consumers on a deeper level by aligning with their values, aspirations, and interests. Uncover the strategies, storytelling...
Instructional Video5:00
Curated Video

Social Media Handles

Higher Ed
Mastering your online identity starts with understanding the significance of social media handles. Dive into this informative video and learn how to choose and optimize social media handles across various platforms. Discover strategies...
Instructional Video16:45
Curated Video

Digital Marketing for Beginners

Higher Ed
Embark on your digital marketing journey with this beginner's guide video. Gain a strong foundation in the key principles, strategies, and tactics of digital marketing. Explore essential concepts like SEO, social media marketing, content...
Instructional Video6:58
Curated Video

What is a Campaign

Higher Ed
Gain a comprehensive understanding of marketing campaigns in this informative video that explores their purpose and components. Discover how campaigns are structured to achieve specific goals and engage target audiences. Explore the key...
Instructional Video6:06
Curated Video

Viral Marketing

Higher Ed
Unleash the power of digital word-of-mouth with viral marketing in this eye-opening video. Discover the strategies and techniques behind creating contagious content that spreads like wildfire across social media platforms. Explore the...
Instructional Video11:12
Curated Video

Digital and Social Media Strategy

Higher Ed
Explore the power of digital platforms and social media channels in reaching and engaging your target audience effectively. Discover the key elements and tactics to develop a winning strategy that drives brand awareness, fosters...
Instructional Video6:53
Curated Video

The Creative Process: Developing, Writing, and Producing an Advert

10th - Higher Ed
Developing, Writing, and Producing an Advertisement involves a large creative team of creative thinkers, copywriters, designers, producers, editors, and many more. What are the main steps in the creative process?
Instructional Video5:42
Curated Video

What is the Marketing Channel Mix? Promotion Channel Strategy

10th - Higher Ed
Channel Mix is the ratio at which you assign resources to the different ways of communicating about products. It is a strategic document that identifies each channel that can deliver your messages and the optimum blend that maximizes...
Instructional Video5:59
Curated Video

What Is Mobile Marketing

Higher Ed
Discover the world of mobile marketing in this informative video. Learn what mobile marketing is and how it can revolutionize your brand's engagement with on-the-go audiences. Explore the techniques and strategies to optimize your mobile...
Instructional Video6:39
Curated Video

B2C Marketing

Higher Ed
Description: Dive into the world of B2C marketing and uncover effective strategies to connect with your target audience. Explore the latest trends and techniques to engage, convert, and retain customers. From personalized campaigns to...
Instructional Video7:02
Curated Video

Why Is Marketing Important

Higher Ed
Discover the undeniable importance of marketing in this enlightening video. Explore why marketing is crucial for businesses to thrive in today's competitive landscape. Gain insights into the key role marketing plays in driving brand...
Instructional Video6:01
Curated Video

What Is Positioning In Marketing

Higher Ed
Gain insights into the concept of positioning in marketing with this informative video. Discover how effective positioning can help your brand stand out in a crowded marketplace. Explore the key elements and strategies to establish a...
Instructional Video6:52
Curated Video

What Is A Go To Market Strategy

Higher Ed
Gain a clear understanding of what a go-to-market strategy is in this informative video. Explore the key components and best practices for developing a successful strategy to bring your product or service to market. Discover how to...
Instructional Video7:08
Curated Video

Video Marketing

Higher Ed
Dive into the world of video marketing and discover the art of captivating your audience with visual storytelling. Explore the strategies, techniques, and platforms that drive engagement, brand awareness, and conversions through videos....
Instructional Video7:17
Curated Video

Campaign Management

Higher Ed
Dive into the world of campaign management and discover the strategies to effectively plan, execute, and optimize your marketing campaigns. Learn how to streamline processes, set measurable goals, target the right audience, and analyze...
Instructional Video7:10
Curated Video

Brand Identity

Higher Ed
Delve into the world of brand identity and unlock the keys to building a strong and authentic business persona. In this video, discover the importance of brand identity in conveying your values, personality, and differentiation. Learn...
Instructional Video7:32
Curated Video

Push vs. Pull Marketing

Higher Ed
Explore the dynamic battle between push and pull marketing strategies in this enlightening video. Learn how to effectively engage your target audience through different approaches. Discover the power of push marketing to create...
Instructional Video8:21
Curated Video

Brand Audit

Higher Ed
Uncover the secrets of a successful brand audit in this informative video! Discover how to evaluate and enhance your brand's effectiveness across various channels. Gain valuable insights to refine your marketing strategy and ensure your...
Instructional Video5:31
Curated Video

Inbound Digital Marketing

Higher Ed
Dive into the world of inbound digital marketing in this informative video. Learn how to strategically attract, engage, and convert your target audience using effective online tactics. Discover the power of content creation, SEO, social...
Instructional Video6:09
Curated Video

Content Optimisation

Higher Ed
Dive into the world of content optimisation in this video and learn how to make your content shine. Discover effective techniques and best practices to enhance your website's visibility, improve search engine rankings, and engage your...