Instructional Video2:06
The Business Professor

Mobile First Strategy

Higher Ed
A mobile-first strategy is one whereby the mobile version of a website is given priority over its desktop version. This practice was relatively rare in the past, but has become increasingly common.
Instructional Video3:20
The Business Professor

Mintzberg's Schools of Strategic Development

Higher Ed
Prof. Henry Mintzberg proposed that the practice of strategic management observes three main perspectives (or ―streams). Within these streams there are a total of ten different schools of thought concerning how strategist perceive the...
Instructional Video3:38
The Business Professor

Mintzberg's Positioning School of Strategic Development

Higher Ed
The Positioning School of Strategy Formation is one of the ten schools of thought on strategy formation proposed by Henry Mintzberg,
Instructional Video2:17
The Business Professor

Mintzberg's Planning School of Strategy

Higher Ed
The Planning school focuses on procedure formalization as a strategy. As such, it takes a planned, procedural approach to strategy development. Strategies results from a controlled, conscious process of formal planning, divided into...
Instructional Video3:16
The Business Professor

Mintzberg's Learning School of Strategy

Higher Ed
The Learning School of strategy sees strategy creation as an evolving, emergent process that is driven by learning. Specifically, individuals within an organization develop strategy as they experience situations, learn form them, and...
Instructional Video2:15
The Business Professor

Mintzberg's Five Configurations of Strategic Management

Higher Ed
What are Mintzberg's Five Configuration of Strategic Management? · Operating Core · Strategic Apex · Middle-Level Managers · Technostructure · Support Staff.
Instructional Video2:33
The Business Professor

Mintzberg's Design School of Strategy

Higher Ed
The design school is one of the ten strategic management schools of thought that was coined by Mintzberg et al. The design school views strategy formulation as a process of conception where the central challenge is to establish a fit...
Instructional Video3:09
The Business Professor

Mintzberg's Cognitive School of Strategy

Higher Ed
The Cognitive School focuses on the creative processes that take place in the mind of the strategist. It is very individualistic, in that that strategist creates a strategy based upon her personal knowledge, experiences, and perceptions.
Instructional Video3:54
The Business Professor

Motivational Orientation in a Negotiation

Higher Ed
This Video Explains Motivational Orientation in a Negotiation
Instructional Video3:20
The Business Professor

Mitigating the Effects of Social Comparison in a Negotiation

Higher Ed
This Video Explains Mitigating the Effects of Social Comparison in a Negotiation
Instructional Video2:34
The Business Professor

Mintzberg's Modes of Strategic Decisionmaking

Higher Ed
According to Henry Mintzberg, the three most typical approaches, or mode of strategic decision making are entrepreneurial, adaptive and planning.
Instructional Video2:17
The Business Professor

Resources and Capabilities Analysis

Higher Ed
It concerns an appraisal of an organization's resources and capabilities in the context of value creation opportunities and other external developments. Resources are the organization's assets, knowledge and skills. Capabilities can be...
Instructional Video2:09
The Business Professor

Resource-Based View of the Firm

Higher Ed
The resource-based view (RBV) argues that a firm's sustained competitive advantage is based on its valuable, rare, inimitable, and nonsubstitutable resources (Barney, 1991). The capability of firms to create or acquire these resources...
Instructional Video3:30
The Business Professor

Resource Dependency Theory

Higher Ed
Resource dependence theory is the study of how the external resources of an organization affect the behavior of the organization. The procurement of external resources is an important tenet of both the strategic and tactical management...
Instructional Video2:45
The Business Professor

Razor Blade Business Model

Higher Ed
The razor-razorblade model is a pricing tactic in which a dependent good is sold at a loss (or at cost) and a paired consumable good generates the profits.
Instructional Video1:28
The Business Professor

Profit Oriented Pricing Strategy

Higher Ed
Profit Oriented Pricing Strategy
Instructional Video2:43
The Business Professor

Price Skimming

Higher Ed
Price Skimming
Instructional Video3:52
The Business Professor

Price Corridor Map

Higher Ed
Price Corridor of the Mass is a tool managers can use to determine the right price to unlock the mass of target buyers.
Instructional Video8:26
The Business Professor

Political Power Games in an Organization

Higher Ed
Also, Mintzberg (1985) classifies the political games played at organizations, as: insurgency, disapproval of insurgency, power building, nullifying rivals, etc.
Instructional Video2:29
The Business Professor

Pioneer Migrator Settlor Map

Higher Ed
The pioneer-migrator-settler map tool guides you to target the area where you have the most to gain by the blue ocean journey and helps you select the right scope for your blue ocean initiative.
Instructional Video5:54
The Business Professor

PEST (EL) Analysis

Higher Ed
What is a PESTEL Analysis? A PESTEL analysis is a framework or tool used by marketers to analyze and monitor the macro-environmental (external marketing environment) factors that have an impact on an organization, company, or industry.
Instructional Video3:08
The Business Professor

Synergy

Higher Ed
the interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the sum of their separate effects.
Instructional Video1:39
The Business Professor

Strategy Implementation

Higher Ed
Strategy implementation is the process used to ensure a strategic plan is executed. It involves translating the high-level goals and objectives outlined in a company's strategic plan into specific actions and initiatives that can be...
Instructional Video3:52
The Business Professor

Strategy Diamond

Higher Ed
Use Hambrick and Fredrickson's strategy diamond to build a strategy that aligns arenas, vehicles, differentiators, staging, and economic logic.