Instructional Video3:09
The Business Professor

Mintzberg's Cognitive School of Strategy

Higher Ed
The Cognitive School focuses on the creative processes that take place in the mind of the strategist. It is very individualistic, in that that strategist creates a strategy based upon her personal knowledge, experiences, and perceptions.
Instructional Video2:17
The Business Professor

Resources and Capabilities Analysis

Higher Ed
It concerns an appraisal of an organization's resources and capabilities in the context of value creation opportunities and other external developments. Resources are the organization's assets, knowledge and skills. Capabilities can be...
Instructional Video2:09
The Business Professor

Resource-Based View of the Firm

Higher Ed
The resource-based view (RBV) argues that a firm's sustained competitive advantage is based on its valuable, rare, inimitable, and nonsubstitutable resources (Barney, 1991). The capability of firms to create or acquire these resources...
Instructional Video3:30
The Business Professor

Resource Dependency Theory

Higher Ed
Resource dependence theory is the study of how the external resources of an organization affect the behavior of the organization. The procurement of external resources is an important tenet of both the strategic and tactical management...
Instructional Video2:45
The Business Professor

Razor Blade Business Model

Higher Ed
The razor-razorblade model is a pricing tactic in which a dependent good is sold at a loss (or at cost) and a paired consumable good generates the profits.
Instructional Video1:28
The Business Professor

Profit Oriented Pricing Strategy

Higher Ed
Profit Oriented Pricing Strategy
Instructional Video2:43
The Business Professor

Price Skimming

Higher Ed
Price Skimming
Instructional Video3:52
The Business Professor

Price Corridor Map

Higher Ed
Price Corridor of the Mass is a tool managers can use to determine the right price to unlock the mass of target buyers.
Instructional Video8:26
The Business Professor

Political Power Games in an Organization

Higher Ed
Also, Mintzberg (1985) classifies the political games played at organizations, as: insurgency, disapproval of insurgency, power building, nullifying rivals, etc.
Instructional Video2:29
The Business Professor

Pioneer Migrator Settlor Map

Higher Ed
The pioneer-migrator-settler map tool guides you to target the area where you have the most to gain by the blue ocean journey and helps you select the right scope for your blue ocean initiative.
Instructional Video5:54
The Business Professor

PEST (EL) Analysis

Higher Ed
What is a PESTEL Analysis? A PESTEL analysis is a framework or tool used by marketers to analyze and monitor the macro-environmental (external marketing environment) factors that have an impact on an organization, company, or industry.
Instructional Video3:08
The Business Professor

Synergy

Higher Ed
the interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the sum of their separate effects.
Instructional Video1:39
The Business Professor

Strategy Implementation

Higher Ed
Strategy implementation is the process used to ensure a strategic plan is executed. It involves translating the high-level goals and objectives outlined in a company's strategic plan into specific actions and initiatives that can be...
Instructional Video3:52
The Business Professor

Strategy Diamond

Higher Ed
Use Hambrick and Fredrickson's strategy diamond to build a strategy that aligns arenas, vehicles, differentiators, staging, and economic logic.
Instructional Video3:27
The Business Professor

Strategy Canvas

Higher Ed
A strategy canvas is a line graph that plots a business's key factors (such as price, customer service, convenience, etc.) against the level to which those factors meet customer needs. The key factors are set on the horizontal axis (x),...
Instructional Video1:56
The Business Professor

Strategy - Explained

Higher Ed
Strategy is a plan of actions that fit together to reach a clear destination. That destination is dictated by a set of decisions that sets the organization apart from its competitors, derives from the organization's unique...
Instructional Video4:05
The Business Professor

Strategic Maneuvering

Higher Ed
Strategic maneuvering in argumentative discourse consists in reconciling two simultaneous tendencies: aiming for effectiveness and maintaining reasonableness.
Instructional Video2:36
The Business Professor

Strategic Cost Management

Higher Ed
What is Strategic Cost Management? Strategic Cost Management is an approach focusing on making a business more competitive by reducing costs of operations. More specifically, it integrates cost information into the decision-making...
Instructional Video2:00
The Business Professor

Strategic Alliance

Higher Ed
A strategic alliance is an arrangement between two companies that have decided to share resources to undertake a specific, mutually beneficial project. A strategic alliance agreement could help a company develop a more effective process.
Instructional Video4:30
The Business Professor

Strategic Acquirer of a Startup

Higher Ed
What is a Strategic Acquirer in a Startup? What is a strategic acquisition? Strategic acquisition is more concerned with ensuring that the merger fits within the expectations of the company's long-term plans for the business. To achieve...
Instructional Video1:44
The Business Professor

Status Quo Pricing Strategy

Higher Ed
Status Quo Pricing Strategy
Instructional Video3:29
The Business Professor

Stakeholder Mapping

Higher Ed
Stakeholder mapping is the visual process of laying out all the stakeholders of a product, project, or idea on one map.
Instructional Video2:38
The Business Professor

Stages of Strategic Planning

Higher Ed
What are the 7 stages of the strategic planning process?
Instructional Video3:10
The Business Professor

Stability-Based Strategy

Higher Ed
As the name implies, a stability business strategy seeks to maintain operations and market size and position. This strategy is characteristic of small risk-averse firms or firms operating in a very precarious market that is comfortable...