This advertising PowerPoint displays the Values and Lifestyle program of target audiences. It lists the attributes of each audience group such as: Survivors, Sustainers, Belongers, Emulators, I-Am-Me, Experiential, Societally Conscious,...

Students analyze data.  In this secondary mathematics lesson, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services.  Students identify and...

Examine the reasons alcohol advertisers target young people, and interpret the "real" messages in alcohol advertising. Learn basic facts about alcohol abuse to create a factual poster about alcohol.

This lesson is a an activity that allows students to analyze the Four P's of the marketing mix and determine the target market for three ice cram brands. This lesson is a Commerce and Information Technology lesson plan.

Explore the growing smoking habit in China, especially among males.