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Elements of a Marketing Plan
This Video Explains the Elements of a Marketing Plan
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Du Pont Formula - Assumptions
There are various assumptions made when employing the DuPont formula to compare the performance or Return on Equity between Companies. The primary assumption is that the companies being compared are similar in nature.
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Dividing Ownership Among Founders
How do you divide the ownership interest of a startup among the founders? Harvard Business Review found that the percentage of founders who express unhappiness with their equity split increases 2.5x as their startups mature.
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Distinctiveness Requirement for Trademarks
Distinctiveness Requirement for Trademarks
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Understanding Customer Priority: Factors to Consider
This video explores the concept of customer or client priority and its impact on purchasing decisions. We delve into the various factors that drive individuals to buy a particular product, service, or idea. From measuring the intensity...
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Current Focus of Managerial Accounting
Managerial accounting and the impacts that it has on the organization continuously evolves. This video discusses the current focus or focuses of managerial accounting.
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Crowdfunding - Explained
What is Crowdfunding? Crowdfunding is the practice of funding a project or venture by raising money from a large number of people, typically via the internet. Crowdfunding is a form of crowdsourcing and alternative finance.
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Cost Classification - Absorption and Variable Costing
Cost classification is a major component of absorption and variable costing. Absorption costing allocates fixed overhead to Cost of Goods Sold while Variable costing allocates fixed overhead to whisl Selling General and Administrative...
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Direct Costs vs Indirect Costs
This video explains what are direct costs and indirect costs and how are they recorded. Further, it identiifies how this information is important for management decision making.
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Differentiation Strategy
Your differentiation strategy is the way in which you make your firm stand out from otherwise similar competitors in the marketplace.
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Internationalization Strategy
By definition, an international strategy is a strategy through which the firm sells its goods or services outside its domestic market.
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Intentional Interference with Economic Relations
Intentional Interference with Economic Relations
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Integrative, Distributive, Compatible Negotiations
This Video Explains Integrative, Distributive, Compatible Negotiations
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Institutional Theory
What is Institutional Theory? In sociology and organizational studies, institutional theory is a theory on the deeper and more resilient aspects of social structure. It considers the processes by which structures, including schemes,...
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Industry Lifecycle Analysis
Industry life cycle refers to the stages of growth, consolidation, and eventual extinction of an industry. It mirrors an economic cycle and consists of four main stages: expansion, peak, contraction, and trough. It is used to analyze a...
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Inductive Message - Communication
What are Inductive Messages? ... The inductive method of communicating involves providing evidence or anecdotes that lead an individual to a logical conclusion.
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Implement Activity-Based Costing
There are numerous steps in the process for implementing an activity-based costing system. This video explains the process for implementing activity based costing.