Instructional Video5:19
The Business Professor

Pricing

Higher Ed
This Video Explains Pricing
Instructional Video2:03
The Business Professor

Sherman Act Product Tying

Higher Ed
Sherman Act Product Tying
Instructional Video5:29
The Business Professor

Website URLs and Social Media Handles for Business

Higher Ed
Why are Website URLs and Social Media Handles important for a Business? Having social media handles will help your business communicate with your customers in real-time and provide timely support. And this way, you can build trust and...
Instructional Video5:37
The Business Professor

Business Strategy Bowman Clock

Higher Ed
This Video Explains Business Strategy Bowman Clock
Instructional Video1:08
The Business Professor

Brand Stacking

Higher Ed
Explanation of Brand Stacking
Instructional Video1:34
The Business Professor

Brand Potential Index

Higher Ed
Explanation of Brand Potential Index
Instructional Video0:43
The Business Professor

Brand Management

Higher Ed
Explanation of Brand Management
Instructional Video0:46
The Business Professor

Understanding Brand Identity

Higher Ed
This video explains the importance of brand identity in marketing. The teacher emphasizes the need for marketers to make careful decisions in order to create a unique and memorable brand identity.
Instructional Video1:08
The Business Professor

Brand Extension

Higher Ed
Explanation of Brand Extension
Instructional Video0:57
The Business Professor

Understanding Brand Awareness in Marketing

Higher Ed
Join us as we explore how brand recognition plays a vital role in distinguishing products from competitors and the ultimate goal of making our brand stand out.
Instructional Video5:57
The Business Professor

Understanding Competitive Advantage in Business

Higher Ed
This video discusses the concept of competitive advantage in business. It explores various types of advantages, such as government granted monopolies, brand recognition, economies of scale, location, distribution advantages, internal...
Instructional Video3:25
The Business Professor

Expanding Into Foreign Markets

Higher Ed
How does a Business Expand into Foreign Markets? This can involve a range of activities, including establishing a physical presence in international markets, building relationships with customers and partners, adapting products and...
Instructional Video5:15
The Business Professor

Distinctiveness Requirement for Trademarks

Higher Ed
Distinctiveness Requirement for Trademarks
Instructional Video6:37
The Business Professor

Developing a Professional Brand Part 2

Higher Ed
This Video Explains Developing a Professional Brand Part 2
Instructional Video2:55
The Business Professor

Understanding Customer Priority: Factors to Consider

Higher Ed
This video explores the concept of customer or client priority and its impact on purchasing decisions. We delve into the various factors that drive individuals to buy a particular product, service, or idea. From measuring the intensity...
Instructional Video3:00
The Business Professor

Infringing Upon a Protected Trademark

Higher Ed
Infringing Upon a Protected Trademark
Instructional Video4:28
The Business Professor

First Mover Advantage

Higher Ed
In marketing strategy, first-mover advantage is the competitive advantage gained by the initial significant occupant of a market segment.
Instructional Video1:47
Great Big Story

Discovering phosphorus, Hennig Brand's accidental breakthrough

12th - Higher Ed
How Hennig Brand's quest for gold led him to discover phosphorus by boiling urine in 1669.<br/>
Instructional Video5:56
Curated Video

10 JavaScript Changes in 2023

12th - Higher Ed
How has JavaScript and web development changed in 2023? Learn about the top 10 updates to Next.js, React, Angular, Vue, and Node.js.
Instructional Video4:36
Curated Video

Is Mixtral a Good Alternative to GPT-4?

12th - Higher Ed
Learn how to run Mistral's 8x7B model and its uncensored varieties using open-source tools. Let's find out if Mixtral is a good alternative to GPT-4, and learn how to fine tune it with your own data.
Instructional Video9:45
Curated Video

The Future of Digital Marketing

Higher Ed
Embrace the next frontier of digital marketing in this insightful video exploring its future. Gain valuable insights into emerging trends, cutting-edge technologies, and innovative strategies that will shape the digital marketing...
Instructional Video7:29
Curated Video

Product Positioning

Higher Ed
Craft a winning market strategy through effective product positioning in this insightful video. Explore how businesses strategically position their products or services in the minds of consumers to differentiate from competitors and...
Instructional Video7:32
Curated Video

Reputation Marketing

Higher Ed
Build trust and credibility with reputation marketing in this informative video. Discover how businesses actively manage and enhance their reputation to attract customers and stand out in a competitive market. Explore strategies such as...
Instructional Video4:34
Curated Video

What is a Digital Marketing Strategy

Higher Ed
Navigate success in the online world by understanding what a digital marketing strategy entails. In this informative video, explore the key elements and foundational concepts of developing a robust digital marketing strategy. Discover...