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ReadWriteThink
Read Write Think: Identifying and Understanding the Fallacies Used in Advertising
Young scholars examine the fallacies that surround them every day, deconstruct fallacious images and messages in advertisements, and demonstrate their understanding of the fallacies through multimedia presentations.
Other
Consumer Report: Buy Me That Too: A Kid's Survival Guide to Tv Ads
This video [14:45] A Kid's Survival Guide to TV Advertising from Consumer Reports Television helps children understand television advertising by showing tricks advertisers use to fool viewers, revealing facts that ads don't provide, and...
McREL International
Mid Continent Research for Education and Learning: Deconstructing Media Messages
This brief lesson focuses on the roles that many different people play in the creation of media messages and advertising.
Other
Media Education Foundation: Deconstructing an Advertisement [Pdf]
Outline of the steps involved and the questions to ask in critically assessing a print advertisement.
Texas Education Agency
Texas Gateway: Evaluating and Interpreting Media
[Accessible by TX Educators. Free Registration/Login Required] When people talk about media literacy, they are talking about learning to understand what these messages really mean. This lesson will help you take a closer look at a few...
Tech Target
Whatis.com: Infomercial
This site has the definition of "Infomercial," and includes explanations of the infomercial equivalent in print media and on the internet.