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Teens Buckle Each Other Up
Students explore teen driving habits. In this health journalism instructional activity, students read the USA Today article titled "Teens Buckle Each Other Up", respond to discussion questions regarding the article, and complete an...
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Nutrition 3: Got Broccoli?
Students discover why the human body needs food in order to survive. In groups, they analyze advertising for the foods they eat the most and try to identify the nutritional value of them as well. They complete a worksheet showing them...
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A New Political Party
High schoolers participate in a Political Spectrum Analysis, then align themselves with other students with similar scores. In groups, they develop political parties, policies, philosophies, and organize political campaigns.
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Quests for Better Health
Pupils use the Internet to investigate a health quest that is assigned to them. In this investigative lesson students research insights about the human body, evaluate and apply the information to create a chart, puzzle or design an...
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Staying Safe on the Job
Students share their opinions about the rights and responsibilities of employees, businesses and the government in maintaining a safe work environment. They prepare arguments supporting their assigned positions concerning workplace...
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Inventive Thinking - Future Inventions
Students create marketing campaigns. In this technology skills lesson plan, students keep a log as they build prototypes of their inventions. Students then script and record video commercials to sell the prototypes.
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Stop the Bus: Confronting Our Assumptions About Muslims in America
High schoolers explore Virginia Interfaith Center's A More Perfect Union "Misunderstanding" Ad Campaign, view two episodes of PBS America at a Crossroads series, examine historical context of colonialism and geo-political tensions in...
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Finding the Tipping Point
Students read The Tipping Point and apply its arguments to the high school. In this textual analysis instructional activity, students research their school to categorize their classmates according to the text. Students develop an ad...
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Online Lesson Political Parties, Platforms, and Planks
Students explore historical political parties and their platforms. After studying the origins and functions of political parties, students create their own platform to address current issues. In groups, students design an ad campaign...
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Promoting Nebraska
Students engage in a lesson about the promotion of Nebraska as a state to visit and live in. They conduct research using the internet about the state and then work in teams to create a multimedia advertising campaign for the state of...
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Chewing Gum: Stop the Drop
Students design a campaign to deter local people from dropping their gum. They discover how gum pollutions affects people at a local level. They make a list of other pollutants and write ways to combat the pollution.
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What the Tijuana Estuary Does For You
Pupils discover what the estuaries do for the environment. In pairs, they create an advertising campaign to educate others in their local area about the benefits of estuaries. They share their poster with the class and possibly the...
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The President: Politician in Chieft
Students explore the role of the U.S. President and the media coverage in presidential elections. They discuss what it means to be informed, the issues they consider most important, and reflect on what they learned from their interviews....
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Census 2000: Future focus
Students recognize the importance of the census. They identify specific concerns of different population groups. They design an advertisement for Census 2000.
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Advertisers Tread Lightly; Quietly Encouraging Consumers To Spend Again
Students analyze how one national company responded to the tragedy incorporating special message into its advertising. They are to attain knowledge of advertising as it relates to current events.
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Bird Bulletins
Students, in groups, create a survey to investigate how much their community knows about birds. They graph their findings using a bar graph. Using the data collected, they develop an advertising campaign to increase community awareness...
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Don't Even Start!
Pupils research teen smoking and present a PowerPoint presentation, which be their personal anti-smoking campaign for their peers.
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Practical Marketing Skills in Travel and Tourism 2
Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...
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Amendment Process
Eighth graders examine the current amendments and discuss any change they would like to make. With a partner, they develop a proposal and an advertisement to redo at least two amendments. They also compare and contrast the amendments...
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Reading Non-Fiction: Persuasive Language
In this persuasive text worksheet, students read an excerpt from an advertising leaflet and identify the persuasive words and phrases used in the text. Students then read the text about a Greenpeace campaign to identify emotive language.
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The Debates
Students brainstorm a list of information that voters should know about candidates. In groups, they research their side of an argument in preperation for a debate. After observing media coverage, they compare and contrast the candidates...
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Voting And Elections
Students examine the voting practices of the past several presidential elections while using data to determine the influence of different factors. They identify the reasons for high or low voter turnout and then display the outcome of...
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Statistics and the Truth
In this math instructional activity, students solve a word problem related to illegal use of a firearm arrests in Hemlock County. Students read two candidates' statements and decide which is mathematically correct.
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Cartoons for the Classroom: An Educated Electorate Takes its Mid-Term
In this current events worksheet, students analyze a political cartoon about mid-term elections in the United States and respond to 3 talking point questions.