Media Smarts
Kellogg Special K Ads
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
PBS
Stories of Painkiller Addiction: Prescription Drug Abuse Awareness Campaign
The I-STOP law was designed to regulate the distribution and tracking of prescription drugs. After reading an article about its signing and implementation, middle and high schoolers work together to come up with their own ideas for an...
US Surgeon General
Get the Facts on E-Cigarettes
Imagine these flavors: chocolate, candy, menthol. What age group do you imagine is the target audience of an advertising campaign that features a product with these flavors? Find out the facts about vaping with a resource that provides...
Curated OER
Smoking Prevention Campaign
Students create a school-wide smoking prevention campaign. In this research lesson, students combine a study of facts with a survey to create a smoking prevention campaign.
Curated OER
HEALTHY EATING
High schoolers devise their own scheme for encouraging healthy eating and discuss health eating. They prepare a talk for younger students from the government to promote healthy eating.
Beyond Benign
The Green Zine
It's time for your class to advertise what they've learned! The culminating activity in the 24-part series asks scholars to use their newfound chemistry knowledge to create advertisements. Their magazine advertisements describe the...
Curated OER
Personal Ads
Students study advertisements from the 'H.I.V Stops with Me' Web site and develop similar theme-based advertisements geared specifically toward an H.I.V.-positive teenage audience.
Curated OER
Teen Smoking: Designing a School Anti-Smoking Publicity Campaign
Learners review the human respiratory system and the effects on the human body. In this design lesson students brainstorm and create a prototype then present it to the class.
Curated OER
Sports Survey
In this sports survey instructional activity, students respond to 16 open-ended and multiple choice questions regarding sports and advertising.
Curated OER
Clearing the Smoke About Cigarettes
Students explore the many causes and effects of cigarette smoking in order to create anti-smoking campaigns geared towards other students.
Curated OER
Body Image
Fifth graders look at advertisements paying close attention to the people in them, then create an advertisement based on a healthy body image. In this health lesson, 5th graders analyze magazine or television advertisements for the...
Curated OER
Prescriptions for Disaster?
Students share opinions about prescription drugs and prepare public service campaigns to inform peers and adults about the dangers of prescription drug abuse. Their ads also offer prevention techniques and possible methods of treatment.
Curated OER
Can China Kick the Habit?
Students watch a video on the problem of smoking in China. Using the Internet, they explore the cigarette marketing campaigns in the United States and on their way home identify advertisements. They discuss their findings and discuss...
Curated OER
Gazing Into the Faces of AIDS
Students consider whether or not there are generalizations that can be made about people who are infected with H.I.V. or who have the AIDS virus. They create public service ad campaigns to educate the public and consider other ways to...
Curated OER
Nutrition 3: Got Broccoli?
Students discover why the human body needs food in order to survive. In groups, they analyze advertising for the foods they eat the most and try to identify the nutritional value of them as well. They complete a worksheet showing them...
Curated OER
Quests for Better Health
Students use the Internet to investigate a health quest that is assigned to them. For this investigative lesson students research insights about the human body, evaluate and apply the information to create a chart, puzzle or design an ad.
Curated OER
Don't Even Start!
Pupils research teen smoking and present a PowerPoint presentation, which be their personal anti-smoking campaign for their peers.
Curated OER
Personal Strengths, Talents and Goals
It's important to discuss individual strengths, goals, and talents. With a partner, fourth graders create a PowerPoint presentation of one of their classmates, showcasing their goals and talents. They then complete a worksheet showing...
Curated OER
Smoke Signals
Students estimate the amount of money a non-smoking teen spends in a week, a month, and a year, and compare it with the expenses of a teen who smokes one, two, and three packs a day. They research other reasons that teens should not smoke.
Curated OER
Smoke and Mirrors
Students study the changing public perception of cigarettes over the century. They create a visual timeline for classroom display, and design a survey on people's views on cigarette smoking for homework. In addition, they design and...
Curated OER
A Healthy Diet
Young scholars examine their own fast food habits and discuss the poor nutritional value of this type of food. They read nutritional labels on popular packaged foods. They analyze the risks of a diet high in fat and sodium versus a well...
Curated OER
Self-Esteem, Advocacy, Media Literacy
Students recognize their strengths and personality traits. As a class, they discuss and brainstorm qualities a professional organization may look for in a company representative. They observe a commercial and determine the intended...
Curated OER
Personal Development (Substance Abuse Prevention)
Tenth graders demonstrate an ability to access support in the home, school, and community to deal with substance abuse problems. They also evaluate responses to pressure regarding substance use and abuse.
Curated OER
Anti-drug Shock Tactics
Students evaluate the effectiveness of 'shock tactics' to discourage drug abuse. They view a video about the death of a 21-year-old heroin addict. In small groups they discuss the video and complete comment sheet.