Learners develop a concept of why skepticism is important in science by looking at actual scientific studies regarding the effect of playing Mozart's music to infants. They record a journal of their inner thoughts and feelings while...

Just how true is the information contained in political ads? Determining the veracity of campaign ads from the 2008 presidential race is the focus of a lesson that introduces class members to several fact-checking resources.

Students examine art by Christopher Janney. They discuss what the art is showing and what it means to them. They create their own piece of interactive art.

Students create an advertisement to convince children to stay away from tobacco products. In this smoking prevention lesson, students discuss the health effects of tobacco use and evaluate current tobacco ads. Students work in small...

Students, working in teams, role-play as advertising agents creating ad campaigns for a planet in the solar system. They design commercials for video, Hyperstudio, or Web pages. The activity includes research, all the production stages,...

Learners brainstorm businesses located in their community, and whether or not their community has been affected by the introduction of chain stores. Students debate the effects that chain retailers have on local businesses and...

Students become familiar with the celebration of Cinco de Mayo and the reasons Mexico fought for independence. In this Cinco de Mayo lesson, students write a KWL about Cinco De Mayo. Students explore celebration vocabulary  in...

A list of 20 two to three-digit numbers asks math whizzes to determine specified percentages for each. The publisher has linked the assignment to CCSS.Math.Content.6RP.3, and it is targeted at the discreet skill of finding a percent of a...

Students figure out how to design their own space station. They take a tour on the International Space Station to see what living there is really like, and how lessons learned on the ISS help pave the way for future space tourists.

Learners work as a member of a creative team and develop a media campaign for a client.

Students explore the world of love and magic in William Shakespeare's A Midsummer Night's Dream. Comparisons are made to the life experiences of the reader as love's portrayal in contemporary situations are analized.

Students examine persuasive techniques used to sell products, and create and write an advertisement for peanut butter.

In this World Intellectual Property Day learning exercise, students complete activities such as reading a passage, phrase matching, fill in the blanks, correct words, multiple choice, spelling, sequencing, scrambled sentences, writing...

Rainy day schedule doesn't mean you can't stay fit! Use a collection of indoor physical activities during periods of inclement weather, substitute teaching days, or for those afternoons when your class just wants to move around!

Invite your youngsters to learn about a state or region through their choice of a creative project. The resource lists 15 project options that range from a 3-D map of the area, to a puppet show about the region. Pupils can also propose...

Fifth graders, working in pairs, create 30-second commercials for fish food products. They create slogans and incorporate props, music, costumes, or illustrations in their spots. The commercials are videotaped and parents are invited...

Students examine how Louis Armstrong's fame spread from the African American community to the whole world. They examine how his singing style influenced both popular and jazz musicians by participating in guided listening of his musical...

Students infer America's attitude towards aviation in the early 1900s. In this The Aerial Age instructional activity, students analyze early 1900s literature, music, advertisements, and popular culture in reference to aviation. Students...

Students explore podcast design.  In this literacy and technology lesson, students read a novel during book club and design a promotional podcast to recommend the book to their peers.  Necessary technology expertise and an...

Students listen to music and the different messages it sends and then they make a theme song for a campaign. In this theme song lesson plan, students learn about propaganda and the importance of music.

High schoolers examine the elements of film. In this media awareness lesson, students view film clips and discuss the impact of lighting, music, setting, and costumes on the films. 

In this reading activity worksheet, students read about Flag Day. The worksheet explains when the holiday is, why it is celebrated and how the flag should be displayed.

Student's research the history to Valentine's Day. They take an online quiz and then think about all the different meanings of love. Sharing of ideas is involved within this lesson. They ponder on how emotions can be expressed in...

Young scholars listen to a short lecture on the history of fireworks and identify how fireworks are made. They paint a picture depicting fireworks and view a presentation on firework safety.