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Curated OER

Advertising in the Contemporary World: An Introduction to Persuasive Texts

For Teachers 7th - 8th Standards
Beginning a persuasive writing unit with your middle schoolers? Approach it through something that persuades us all: advertising! Through studying video and print advertisement, your class will practice Common Core skills for reading...
Lesson Plan
Curated OER

Shades of Meaning

For Teachers 4th - 12th
Learners use words with similar meanings to analyze implied meanings. In this word connotation lesson, the teacher introduces the activity by asking students whether a new product should be advertised as "newfangled" or "cutting-edge." ...
Lesson Plan
Curated OER

You'd Better Shop Around

For Teachers 9th - 12th
Students compare and contrast the prices of various food items at different grocery stores using newspaper advertisements. Students discuss the benefits and drawbacks of shopping around for items that fit within their monthly budget.
Lesson Plan
Curated OER

Figurative Language

For Teachers 12th
Twelfth graders examine personification and alliteration in various reading selections. They read magazine articles, brochures, and advertisements, identify the examples of personification and alliteration, and create a business name...
Lesson Plan
Curated OER

A Comparison of Indentured Servants and Slaves

For Teachers 6th
Sixth graders examine and compare the lives of slaves and indentured servants using primary sources and the historical fiction books, "Molly Bannaky and Barefoot." They analyze and compare advertisements for runaway slaves. Students...
Lesson Plan
Curated OER

Saving Money On Household Items

For Teachers 9th - 12th
Students use sale ads to compare and contrast prices on groceries, electronics, appliances and other goods. Working in groups, students brainstorm ways to save money on these items. This lesson is intended for students acquiring English.