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Lesson Plan
Curated OER

Marketing Research Projects

For Teachers 11th - 12th
Students research customer service offerings of a particular business and present their conclusions to the class using PowerPoint and additional visual aids. The guidelines for this lesson can be found through the National DECA.
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Lesson Plan
Scholastic

The Rise of Railroads: Illinois

For Teachers 4th Standards
Railways not only cross the US, but they are also intertwined with the history of America. Using a timeline format, individuals explore the connections between major events in American history—such as the Civil War—and the rise of the...
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Lesson Plan
Kenan Fellows

Ready, Set, Save on Solar Energy Technology!

For Teachers 9th - 12th Standards
Does your class have a bright future in the solar energy industry? Science scholars take an in-depth look at what's new in solar technology. After completing research into the solar industry, participants create and market a product in...
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Lesson Plan
Curated OER

Talking about Advertising

For Teachers 6th - 8th
Students examine tools and techniques of advertising. In this advertising lesson, students view ads, disvuss common terms used, and analyze techniques. Students are presented with situations and must design and advertisement for the...
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Lesson Plan
Curated OER

Ad Creation from Admongo.gov

For Teachers 5th - 6th
Students explore consumerism by completing a worksheet. In this advertisement lesson, students discuss the relationship between the media and consumerism while analyzing advertisements from the Internet, magazines and T.V. Students...
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Lesson Plan
Curated OER

The Xmas Factor

For Teachers 6th - 10th
Students examine the mass marketing of Christmas. In this gift giving lesson, students visit selected websites to discover the history behind gift-giving, research marketing techniques, and consider giving alternative gifts.
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Lesson Plan
Curated OER

Japan: Farmers Face Global Competition

For Teachers 10th - 12th
Young scholars examine the history of Japanese farming and current international farming issues. They conduct Internet research, create a chart to illustrate the history of farm products in Japan, and simulate a WTO meeting.
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Lesson Plan
Scholastic

The Rise of Railroads: California

For Teachers 4th Standards
Railways are an integral part of the history of California. Using a timeline format, class members connect major historical events to the rise of the railroads and their impact on the state. Activities include a mix of independent and...
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Lesson Plan
Curated OER

Practical Marketing Skills in Travel and Tourism 2

For Teachers Higher Ed
Student review and identify the main marketing and promotional methods in the travel and tourism industry. They examine advertising, press releases, brochures, leaflets and other techniques. They complete an activity sheet while...
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Lesson Plan
Curated OER

Advertising and Consumerism of the 1920's

For Teachers 11th
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson plan, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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Lesson Plan
Curated OER

Industrial Agriculture

For Teachers 7th - 12th
Students write about the benefits that industrial agriculture has had on growing crops. In this industrial agriculture lesson plan, students research how technology has impacted the processing speed of growing food.
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Lesson Plan
Curated OER

RISKY BUSINESS--OR NOT!

For Teachers 7th - 12th
Students learn about the importance and risk that stocks carry within a business. In this financial management lesson, students use role play and case scenario situations to decide what stocks are best for given companies. Based on the...
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Lesson Plan
Curated OER

Do we Really Need Wild Nature

For Teachers 9th - 12th
Students research challenges with which modern biotechnology confronts wild nature. Students collect articles that relate to biotechnology and the environment. Students prepare a collaborative answer to the question, "Do we really need...
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Lesson Plan
Curated OER

From Rags to (Paper) Riches: Explore Colonial Papermaking

For Teachers 4th - 6th
Students explore Colonial papermaking.  In this Colonial America U.S. history lesson, students analyze two poems written in the 1690s about the Rittenhouse paper mill to learn about papermaking.  Students produce their own paper and...
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Lesson Plan
Curated OER

Behind the Ad: The Process of Producing a Political Commerical

For Teachers 9th - 12th
Learners examine how advertisements are produced for political campaigns. In groups, they view various examples of different advertisements and create their own ad by completing the steps listed in the lesson plan. They share their ad...